Sony Corporation : Sony Develops Next-generation Back-Illuminated CMOS Image Sensor which Embodies the Continuous Evolution of the Camera
January 23, 2012 at 02:07 am EST
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The popularization of smartphones and other devices in
recent years has been accompanied by an increasingly
diverse use of camera functionality. This has brought
heightened demand for more sophisticated cameras, to ensure
adaptability to a wider range of scenes and Sony developed
this stacked CMOS image sensor to meet such demand. In
addition to the higher pixel numbers, superior image
quality and faster speeds which conventional image sensors
pursued, the newly-developed image sensors further achieve
more highly-advanced functionalities and a more compact
size, thus paving the way for enhanced camera
evolution.
As the first step towards the commercialization of its new
CMOS image sensors, Sony has developed a model with
built-in signal processing functionality, an element that
usually requires external embedment. Samples will be
shipped from March, 2012. Accordingly, models have been
developed with Sony's unique "RGBW Coding" function, which
facilitates low noise, high quality image capture even in
low light condition, and the proprietary "HDR (High Dynamic
Range) Movie" function, which achieves brilliant color even
when taking pictures against bright light.
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Sony Group Corporation (formerly Sony Corporation) is a world leader in designing, manufacturing, and selling electronics and entertainment products. Net sales break down by activity as follows:
- game sales (28.9%): game consoles, softwares and consumables;
- sale of multimedia products (21.1%): televisions (37.3% of sales), mobile telecommunications equipment (18.8%), still and video cameras (17.7%), audio and video equipment (16.5%) and other (9.7%);
- music production and distribution (10.3%; Sony Music Entertainment);
- sale of imaging and sensing solutions (10.4%);
- cinematography production and distribution and TV broadcasting (8.4%): operating primarily on behalf of Sony Pictures and Columbia Pictures;
- other (2.4%).
The remaining sales (18.5%) are from financial services.
Net sales break down geographically as follows: Japan (32.9%), China (8.5%), Asia/Pacific (9.6%), the United States (23.9%), Europe (20.2%) and other (4.9%).