Potbelly Corporation has opened its first location at the Pentagon, deepening its presence on military installations and Department of Defense facilities. In addition to the Pentagon location, Potbelly is continuing to execute on its previously announced plans to develop three restaurants at Fort Liberty, one of the largest military installations in the world. All three shops at Fort Liberty are franchise-owned and operated.

Potbelly will host a ribbon cutting ceremony on Tuesday, July 16 at 11 a.m. EDT to celebrate the grand opening of the new restaurant. The Pentagon shop, which is prominently located in the center of the building?s courtyard, officially opened its doors on June 28. Potbelly will donate all sales from July 16 to Tunnel to Towers?

Homeless Veterans program with a $10,000 minimum commitment. In April, Potbelly opened its first-ever shop on a military installation at the Fort Liberty Exchange food court, with two more locations planned to open on the base by the end of 2024. Military and civilian guests have the option to order in person or remotely using the Potbelly mobile app or other delivery service, and catering is available exclusively to military diners.

Potbelly franchisee Shakti Patel, who currently operates multiple shops along the East Coast, will own and operate all three restaurants. Potbelly is partnering with the Navy Exchange Service Command (NEXCOM) and the Army & Air Force Exchange Service (AAFES) to open both the Pentagon and Fort Liberty shops. These developments further Potbelly?s accelerated growth strategy, with a long-term goal of opening 2,000 shops in neighborhoods across the U.S. Beyond its physical shop presence, as part of the Company?s annual Potbelly Serves summer volunteer program, several Potbelly associates have volunteered at organizations benefitting military families, including the United Service Organizations (USO).