LVMH Moët Hennessy Vuitton : January 14, 2019 Kenzo unveils Kenzotopia campaign shot by David LaChapelle
January 14, 2019 at 11:24 am EST
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For theKenzo Spring/Summer 2019 campaign, Creative Directors Humberto Leon and Carol Lim teamed up with photographer and filmmaker David LaChapelle. Shot at the photographer's Los Angeles studio, the campaign depicts an optimistic utopia to bring the collection to life, conjuring aKenzotopia, where streetscapes, urban apartments and outdoor scenes blur together in a euphoric Technicolor reverie.
Right from his debuts in the 1980s, David LaChapelle gained international interest for his unique approach to image making. Over the past thirty years his body of work has established the artist as a fixture in contemporary art. His portrait, stage, music video and film works have become iconic archetypes of America in the 21st Century. To create the backdrop for the Kenzo Spring/Summer 2019 collection he did not simply stage his subjects but brought them to life in a fantasia of his own making. This contemporary take on utopia is inspired by the tropical landscapes of Maui, Hawaii, where he has lived for the past 11 years.
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LVMH - Moët Hennessy Louis Vuitton SA published this content on 14 January 2019 and is solely responsible for the information contained herein. Distributed by Public, unedited and unaltered, on 14 January 2019 16:23:12 UTC
LVMH Moët Hennessy Louis Vuitton SE is the world leader in luxury products. Net sales break down by family of products as follows:
- fashion and leather items (48.9%): brands such as Louis Vuitton, Kenzo, Celine, Fendi, Marc Jacobs, Givenchy, etc.;
- watches and jewels (12.8%): Bulgari, TAG Heuer, Zenith, Hublot, Chaumet, Fred brands, Tiffany, etc.;
- perfumes and cosmetics products (9.6%): perfumes (Christian Dior, Guerlain, Loewe, Kenzo brands, etc.), makeup products (Make Up For Ever, Guerlain, Acqua di Parma, etc.), etc.;
- wines and spirits (7.7%): champagnes (Moët & Chandon, Mercier, Veuve Clicquot Ponsardin, Dom Pérignon brands, etc.; No. 1 worldwide), wines (Cape Mentelle, Château D'Yquem, etc.), cognacs (mainly Hennessy; No. 1 worldwide), whisky (mainly Glenmorangie), etc.;
The remaining sales (21%) are from selective distribution through the Sephora, DFS, Miami Cruiseline chains and Le Bon Marché and La Samaritaine department stores.
At the end of 2023, products are marketed via a network of 6,097 outlets located throughout the world.
Net sales are distributed geographically as follows: France (7.9%), Europe (16.4%), Japan (7.3%), Asia (30.8%), the United States (25.3%) and other (12.3%).
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