LOS ANGELES and NEW YORK, April 24, 2013 /PRNewswire/ -- The NBA Playoffs are underway and tickets for the league's post-season matchups are in high demand. Today, the NBA and Ticketmaster, a Live Nation Entertainment, Inc. company, are encouraging fans looking for NBA Playoff tickets to purchase from NBATickets.com, the official ticket marketplace of the National Basketball Association.

As the Official Ticketing Provider of the NBA, Ticketmaster technology enables fans to see all available ticket options for upcoming Playoff games, including tickets sold by the team and resold by season ticket holders and other fans. NBA fans will be able to buy with confidence, as Ticketmaster verifies every ticket purchased on NBATickets.com, making it the premier destination where fans are guaranteed authentic NBA tickets. Adding further purchase peace of mind, refunds will be provided for the full amount paid for tickets to Playoff games not played. Additionally, fans have instant access to their tickets via Ticketmaster's electronic delivery, which enables purchasers to print their tickets within minutes.

Fans looking for tickets to NBA Playoff games that are sold out are encouraged to purchase from the NBATickets.com Resale Marketplace. The NBATickets.com Resale Marketplace is the only resale marketplace authorized by the NBA and the only one that features Ticketmaster's barcode authentication technology. For fans, this means access to the safest, most secure online marketplace to buy and sell NBA tickets, including Playoff tickets. Through the NBATickets.com Resale Marketplace, Season Ticket Holders continue to enjoy all the conveniences of My Account, including online account management, free ticket forwarding, and the ability to securely resell their tickets to other fans.

"We're thrilled to partner with the NBA to provide basketball fans a single, comprehensive destination for Playoff tickets," said Cole Gahagan, Executive Vice President, North America Client Revenue for Ticketmaster. "NBATickets.com gives fans access to the widest selection of NBA Playoff tickets and offers the most convenient, secure ticketing solution available."

"Whether it is purchasing tickets to the Playoffs or any regular season game, we are fully committed to providing our fans with the safest ticketing experience combined with the ultimate in customer service, and our NBATickets.com marketplace delivers just that," said NBA Executive Vice President of Team Marketing & Business Operations Chris Granger.

Fans can access NBATickets.com directly or from Ticketmaster.com and NBA.com. Dedicated customer service for NBATickets.com is available at (866) 357-1136 and by email at NBATickets.comResaleSupport@ticketmaster.com.

About Live Nation Entertainment:
Live Nation Entertainment (NYSE: LYV) is the world's leading live entertainment and ecommerce company, comprised of four market leaders: Ticketmaster.com, Live Nation Concerts, Artist Nation and Live Nation Network. Ticketmaster.com is the global event ticketing leader and one of the world's top five ecommerce sites, with a database of over 119 million fans who visit our sites. Live Nation Concerts produces over 22,000 shows annually for more than 2,300 artists globally. Artist Nation is the world's top artist management company, representing over 200 artists. These businesses power Live Nation Network, the leading provider of entertainment marketing solutions, enabling nearly 800 advertisers to tap into the 250 million consumers Live Nation delivers annually through its live event and digital platforms. For additional information, visit www.livenation.com/investors.

SOURCE Ticketmaster