The makers of the SPAM®? brand are turning up the heat with the official launch of SPAM®? Korean BBQ Flavored, a sweet yet spicy variety that features a bold blend of umami and Korean-inspired spices.

Now available exclusively at Walmart and Walmart.com, the new flavor is a flavorful tribute to the SPAM®? brand's popularity in Korean culture and the growing trend of Korean BBQ on menus across America. The variety is meant to be sizzled up and enjoyed with family and friends on the grill, over rice or on a toasted bun with kimchi slaw.

Since the Korean War, SPAM®? products have become a staple in global Korean customs. From its integration into traditional dishes like Budae Jjigae (army stew) to unique gifts during Korea's Chuseok celebrations, the SPAM®? brand' taste of comfort and symbol of resilience has made it a piece of Korean heritage that is celebrated around the world.

As the brand's 12th permanent variety, SPAM®? Korean BBQFlored maintains the comforting and versatile offering of SPAM®? Classic, but with a tangy twist and aroma that draws fans in to explore rich and complex tastes.

The new flavor brings a unique blend of soy sauce, garlic, ginger, paprika and sesame with a hint of spice from gochujang paste, a Korean fermented red chili paste that packs a punch but is well-balanced with sweetness. To celebrate the SPAM®? brand its latest flavor sensation, Esther Choi-- New York City Chef of mokbar and Ms Yoo, TV Host, entrepreneur and loyal SPAM®?

fan -- has teamed up with the brand to help launch SPAM®? Korean BBQ flavors and has ushered in the new variety to level up some of her signature dishes. SPAM®?

Korean BBQ Flavorored is now sold exclusively in Walmart stores nationwide, as well as on Walmart.com and SPAM.com.