GoPro, Inc. announced a new distribution partnership with SoftBank Group's SB C&S Corporation in Japan to sell GoPro products through one of the large sales networks in the region. The deal enables SB C&S to provide its retail customers with the full range of GoPro cameras and accessories. Now, customers in Japan will have great access to a wide selection of GoPro products, including the latest products and innovations.

SB C&S will distribute GoPro cameras and accessories to retail outlets across Japan, including their own directly managed SoftBank stores, plus two of Japan's large consumer electronics retailers ? Yodobashi and Yamada. Under the new distribution agreement, SB C&S will provide select retailers with new GoPro product displays and offer training and support to help end customers shop for GoPro products.