Celsius Holdings, Inc. Unveils Latest Addition to Diverse Lineup of Flavors, Refreshing Exotic, Jackfruit
January 28, 2020 at 08:30 am EST
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Celsius Holdings, Inc. has unveiled its latest addition to a diverse lineup of flavors, refreshing exotic, Jackfruit. The latest flavor will be available in its new CELSIUS HEAT packaging, a 16 oz can that delivers the same great taste and energy that CELSIUS fans have come to know and love. The new Jackfruit has a tropical flavor with a burst of sweetness and a tangy twist. CELSIUS HEAT, a carbonated performance energy drink and the Company's second product line in its portfolio, launches a fresh look in 16oz HEAT can packaging. The CELSIUS HEAT line is packed with 2,000mg of L-citrulline and 300mg of caffeine, as well as the CELSIUS proprietary blend. The new standout packaging and label design position the brand as highly credible and sets the stage for the next phase of growth. The CELSIUS HEAT PROVEN PERFORMANCE and the new visual effect reinforces the brand's structure and function, which are clinically proven and a clear differentiator among brands in the performance energy drink category, while appealing to a broader audience.
Celsius Holdings, Inc. is engaged in the development, processing, marketing, sale, and distribution of functional energy drinks to a range of consumers. The Company's flagship asset, CELSIUS, is marketed as a fitness drink or supplement which, with exercise, is designed to accelerate metabolism and burn body fat while providing energy. This product line comes in two versions: a ready-to-drink form and an on-the-go powder form. The Company also offers a new CELSIUS Essentials line, available in 16-ounce cans. Celsius products are offered in retail channels across the United States, including conventional grocery, natural, convenience, fitness, mass market, vitamin specialty and e-commerce. Additionally, the Company's products are also offered in certain Canadian, European, Middle Eastern and Asia-Pacific markets. Its product's formulation includes ingredients and supplements such as green tea (EGCG), ginger (from the root), calcium, chromium, B vitamins and vitamin C.
CELSIUS HOLDINGS, INC. 
