Where Food Comes From, Inc. Launches BeefCARE™ Sustainability Standard
January 08, 2020 at 09:00 am EST
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Where Food Comes From, Inc. announced the launch of BeefCARE™, the beef industry’s most comprehensive third-party verified sustainability program. The launch follows recognition of the new BeefCARE program by the US Roundtable for Sustainable Beef, the multi-stakeholder initiative developed to advance and support continuous improvement in sustainability in the US beef value chain. BeefCARE, the Company’s first ever sustainability offering for the beef industry, is a voluntary third-party program that verifies sustainability practices in beef production related to animal husbandry, environmental stewardship and people and community. More information on the program can be found at www.wfcfcare.com. The program is designed to support beef producers and processors in creating and continuously improving sustainable practices based on their particular circumstances as they relate to region, climate, natural resources, production style, workforce and community interaction.
Where Food Comes From, Inc. provides a trusted resource for third-party verification of food production practices in North America. The Company supports approximately 17,500 farmers, ranchers, vineyards, wineries, processors, retailers, distributors, trade associations, consumer brands, chefs and restaurants with a variety of value-added services. The Companyâs segments include Verification and Certification and Professional Services. The Verification and Certification Segment offer a range of products and services to maintain identification, traceability, and verification systems. It conducts both on-site and desk audits to verify that claims being made about livestock, food, other high-value specialty crops and agricultural products are accurate. The Professional services include a range of professional consulting, data analysis, reporting and technology solutions that support its verification business and generate incremental revenue specific to the food and agricultural industry.