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Media sales house Ad Alliance kicks off 2024 with the renewal of four key partnerships. Talks on renewing the individual deals with Paramount, the Walt Disney Company Nederland, Warner Bros. Discovery and Ziggo Sport have all been successfully completed.

With this, ad sales for the online and linear brands are assured at Ad Alliance for years to come.

Founded in 2020, Ad Alliance joins the forces of media players such as Warner Bros. Discovery, Paramount, The Walt Disney Company, We Are Era, Ziggo Sport and RTL.

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