January 9, 2012

Through Flixster App UltraViolet™ Will Come to the Living Room

2012 International CES

LAS VEGAS - Flixster today announced its popular movie application will be available this year on Panasonic's line of VIERA Connect ™ devices including HDTVsBlu-ray players. By simply launching this new Flixster app, consumers will be able to watchenjoy their UltraViolet moviesTV shows from the comfort of their living room.

Flixster is currently the leading movie discovery application on mobile platforms with over 50 million downloads to date, including Android, BlackberryiPad,ranks among the most downloaded of iPhone apps of all time. Flixster provides access to UltraViolet, a new industry standard that gives consumers greater flexibility with howwhere they watch the moviesTV shows they purchase. UltraViolet also allows consumers to share their entire UltraViolet digital library with other members on their account,they can even watch the same title simultaneously from different locations.

"Bringing UltraViolet to the living room will make it easy for consumers to enjoy their UltraViolet-enabled moviesTV shows," said Steve Polsky, President of Flixster. "One of the great benefits of UltraViolet is the ability to watch your content wheneverwherever you want. If you're at a friend's house with a VIERA device, you can easily access your collection by simply logging into Flixster."

VIERA Connect is Panasonic's Smart TV platform which enables owners of VIERA Connect-enabled HDTVs, Blu-ray Disc PlayersHome Theater Systems access to a wide range of internet-based video-on-demand contentapplications covering everything from newsfitness, to social networkingonline gaming. VIERA Connect requires no external box or PCis accessed via a single button on the television remote control.

"Panasonic's VIERA ConnectTM Smart TV platform's singular focus to deliver to our consumers an extremely robustinteractive connected TV experience that can be customizedenjoyed on their large-screen HDTVs. We are delighted to add Flixster to our VIERA Connect Smart TV platform in 2012," said Merwan Mereby, Panasonic's Vice President of Interactive Content & Services. "Partnering with a Hollywood powerhouse like Warner Bros. Entertainment to integrate their highly popular Flixster movie application into our VIERA Connect platform is another great step in our efforts to continuously drive the connected TV experience to a whole new level for consumers."

About Flixster
Founded in 2006based in San Francisco, Flixster Inc. operates one of the world's most popular movie communities, used by more than 25 million people every month. The company was the first to launch applications that allow consumers to access UltraViolet, an industry standard that gives greater flexibility with howwhere consumers watch the moviesTV shows they purchase. Flixster services include destination websites at , as well as leading apps on Facebook, iGoogle, iPhone, BlackBerryAndroid-powered devices. A wholly-owned subsidiary of Warner Bros. Entertainment, Flixster has offices in New Yorkrepresentatives in Los AngelesSeattle.

About Panasonic Corporation of North America
Based in Secaucus, NJ, Panasonic Corporation of North America provides a broad line of digitalother electronics productsservices for consumer, businessindustrial use. The company is the principal North American subsidiary of Osaka, Japan-based Panasonic Corporation (NYSE: PC),the hub of Panasonic's U.S. branding, marketing, sales, serviceR&D operations. Panasonic was the only Consumer Electronics company to be listed in the top ten brands on the Interbrand Best Global Green Brands 2011 ranking. As part of its continuing efforts to reduce its carbon footprint, Panasonic Corporation of North America will relocate its operations to a new eco-efficient office tower adjacent to a mass transit hub in Newark, NJ in 2013. Information about Panasonic Eco Ideas initiatives is available at . Information about Panasonicits products is available at . Additional company information for journalists is also available at .

Contact Info:

(for Flixster)Warner Bros.
Peter Binazeski, 818-977-5701
peter.binazeski@warnerbros.com

Panasonic Corporation of North America
Chris De Maria
201-348-7182
christopher.demaria@us.panasonic.com

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