Sabio Holdings Inc. announced the appointment of Humera Kassem as Chief People Officer. As the latest member of Sabio's executive team, Kassem is tasked with all aspects of the company's global HR function, including compensation and benefits, talent acquisition and retention, learning and development, HR operations, and organizational development and effectiveness. Sabio has experienced rapid growth in its workforce to meet the demands of the growing CTV space.

Kassem will help facilitate Sabio's continued growth and help scale all elements of the organization, including culture, organizational design, talent acquisition, engagement, training and development, employee experience, and infrastructure. Kassem brings a wealth of experience and leadership to Sabio, where she recently served as an Executive Human Resources Consultant. She has spearheaded Sabio's Human Resources practices as a consultant since 2021.

Having more than 25 years of experience in multiple industries, Kassem has helped companies maximize their potential through people by creating meaningful human capital strategies. Before joining Sabio, she held Chief People Officer positions at Jamba Juice and Good Smoke Restaurant Group. Before this, she held senior positions at Nationstar Mortgage, JCPenney, GE, Delta Airlines, and Coca-Cola.