Rockwell Automation announced two key appointments adding to their growing teams across the Middle East. Assem Salaam has been appointed as Country Sales Director overseeing Rockwell Automations sales operations in the UAE, Oman, Qatar, Kuwait and Iraq, while Safwat Wahba has been appointed as Country Sales Director for Saudi Arabia, Bahrain, Egypt, Lebanon and Jordan. Over the last four years, Assem Salaam has served as Sales Director for the Gulf and Near East for Rockwell Automation. Salaam brings over twenty years of sales management, business and regional leadership background to his new role and has held several key positions in the manufacturing and automation industries.