Medallia announced the launch of Medallia Sales and Service Experience App, available on Salesforce AppExchange. By integrating Medallia with Salesforce, sales organizations can measure the effectiveness of sales programs while contact center professionals can quickly resolve customer service issues to drive higher customer satisfaction, retention and revenue. The Medallia Sales and Service Experience App captures customer sentiment and perspective at key moments of truth during sales and service cycles and combines it with Salesforce data, providing users with actionable insights right in the Salesforce dashboard. In addition, with the Medallia Sales and Service Experience App, invitations can be triggered based on Salesforce events to capture customer feedback. This powerful workflow enables the right user to deliver the best experience for each customer in live-time. Medallia’s award-winning SaaS platform is a market leader in experience management. It captures experience signals, applies proprietary AI and machine learning to uncover what matters most and provides the insights and tools to take action.