MeadWestvaco Corporation
Global Headquarters
501 South 5th Street
Richmond, VA 23219-0501
+1 804.444.7925 T
www.mwv.com
PRESS RELEASE
Media ContactKaren L. Warren
tel: +1 804-444-7035
MWV Responds to Market Need for Matching Heavyweight Coated One-Side CoverMWV's Tango C1S Line has been extended to 24 pt., with Matching Shade and Brightness
RICHMOND, Va., January 12, 2012-In the current array of
competitive offerings, designers and brand owners have had to
accept low brightness, off-white alternatives for their
printed applications that require a heavyweight (14 pt and
above) coated one-side cover. But that is no longer the case.
MeadWestvaco Corporation (NYSE: MWV) announced today that its Commercial
Print businesshas extended its Tango® C1S
coated cover to include
14 through 24 pt. heavyweight calipers with the same 92
brightness, clean-white shade and consistent print
performance that has made the Tango coated cover line the
preferred choice of printers, designers and brand owners.
"Designers and brand owners have been asking for this, and we
have responded," said Steve Anderson, director, Marketing for
MWV's Commercial Print business. He continued, "In this
competitive environment, our customers want to present a
consistent, high quality brand image across any print
campaign. In doing so, they need their direct mail pieces to
match up with their brochures, and their pocket folders to
match up with their in-store displays. By extending our C1S
offering up to 24 pt. caliper, they can now do that."
MWV's
Tangoline is available as a coated one-side
or coated two-side cover from 8 pt. through 24 pt. (or the
equivalent of 70# to 170# cover). MWV will continue to offer
its 86 brightness Tango Blanks product in heavyweight C1S
calipers for less critical print applications.
MeadWestvaco Corporation (NYSE: MWV), provides packaging and coated cover solutions to many of the world's most admired brands, including products for the healthcare, beauty and personal care, food, beverage, home and garden, tobacco, and commercial printing industries. The company's businesses also include Consumer & Office Products, Specialty Chemicals, and the Community Development and Land Management Group, which sustainably manages the company's land holdings to support its operations, and to provide for conservation, recreation and development opportunities. With 17,500 employees worldwide, MWV operates in 30 countries and serves customers in more than 100 nations. MWV manages all of its forestlands in accordance with internationally recognized forest certification standards, and has been named to the Dow Jones Sustainability World Index for the eighth consecutive year. For more information, please visit www.mwv.com.
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