The following discussion and analysis should be read in conjunction with our
consolidated financial statements and related notes thereto included elsewhere
in this Annual Report on Form 10-K, as well as the information presented under
"Selected Financial Data." The following discussion contains forward-looking
statements that reflect our plans, estimates and assumptions. Our actual results
could differ materially from those discussed in the forward-looking statements.
Factors that could cause such differences are discussed in the sections of this
Annual Report on Form 10-K titled "Risk Factors" and "Cautionary Note Regarding
Forward-Looking Statements."

We operate on a 52- or 53-week fiscal year that ends on the Saturday that is
closest to January 31. Each fiscal year generally is comprised of four 13-week
fiscal quarters, although in the years with 53 weeks, the fourth quarter
represents a 14-week period. The fiscal year ended January 30, 2021("Fiscal Year
2020"), fiscal year ended February 1, 2020 ("Fiscal Year 2019") and fiscal year
ended February 2, 2019 ("Fiscal Year 2018") are all comprised of 52 weeks.

Overview

J.Jill is a premier omnichannel retailer and nationally recognized women's apparel brand committed to delighting customers with great wear-now product. The brand represents an easy, thoughtful and inspired style that reflects the confidence of remarkable women who live life with joy, passion and purpose. J.Jill offers a guiding customer experience through more than 265 stores nationwide and a robust ecommerce platform. J.Jill is headquartered outside Boston.



Our Fiscal Year 2020 financial results were significantly impacted by the
COVID-19 pandemic ("COVID-19") as our stores were temporarily closed beginning
in mid-March 2020 with most of our stores being reopened by late June 2020, but
with enhanced health and safety protocols. In response to the pandemic, we acted
during the period to leverage our Direct channel, while focusing on cost
management and improving our liquidity. After approaching our vendor community,
we implemented extended payment terms for nearly all goods and services, and we
renegotiated leases to obtain rent abatements and deferrals. We implemented
other cost reductions, including marketing, where we reduced the frequency of
our catalogs and evaluated marketing investment levels and mix for the right
balance long-term. We have also limited investments in our ecommerce business to
necessary website and supporting functions.

The COVID-19 global pandemic and resulting temporary store closures and changes
in customer behavior toward in-store shopping have had a material adverse effect
on our operations, cash flows and liquidity. We have made significant progress
reducing cash expenditures and maximizing cash receipts from our direct to
consumer business channel such that our current base forecast projects
sufficient liquidity over the coming 12 months; however, considerable risk
remains related to the performance of stores, the resilience of the customer in
an uncertain economic climate, and the possibility of a prolonged market impact
from COVID-19 in the coming 12 months. If one or more of these risks
materialize, we believe that our current sources of liquidity and capital may
not be sufficient to finance our continued operations for at least the next 12
months.

We entered into a Transaction Support Agreement ("TSA") with lenders of the
Company's previously existing term loans ("Consenting Lenders") and a majority
of our shareholders on the principal terms of a financial restructuring
("Transaction"). The Transaction was consented to by the requisite term loan
lenders and was consummated on an out-of-court basis on September 30, 2020. The
Transaction resulted in a waiver of any past non-compliance with the terms of
the Company's credit facilities. It also provided the Company with additional
liquidity and extended the maturity of substantially all of the previously
existing debt by two years, through May 2024.

How We Assess the Performance of Our Business

In assessing the performance of our business, we consider a variety of financial and operating metrics, including GAAP and non-GAAP measures, including the following:



Net sales consists primarily of revenues, net of merchandise returns and
discounts, generated from the sale of apparel and accessory merchandise through
our Retail channel and Direct channel. Net sales also include shipping and
handling fees collected from customers and royalty revenues and marketing
reimbursements related to our private label credit card agreement. Revenue from
our Retail channel is recognized at the time of sale and revenue from our Direct
channel is recognized upon shipment of merchandise to the customer.

Net sales are impacted by the size of our active customer base, product assortment and availability, marketing and promotional activities and the spending habits of our customers. Net sales are also impacted by the migration of single-channel customers to omnichannel customers who, on average, spend nearly three times more than single-channel customers.


                                       35

--------------------------------------------------------------------------------


Number of stores reflects all stores open at the end of a reporting period. In
connection with opening new stores, we incur pre-opening costs. Pre-opening
costs include expenses incurred prior to opening a new store and primarily
consist of payroll, travel, training, marketing, initial opening supplies and
costs of transporting initial inventory and fixtures to store locations, as well
as occupancy costs incurred from the time of possession of a store site to the
opening of that store. In connection with closing stores, we incur store-closing
costs. Store-closing costs primarily consist of lease termination penalties and
costs of transporting inventory and fixtures to other store locations. These
pre-opening costs and store-closing costs are included in selling, general and
administrative expenses and are generally incurred and expensed within 30 days
of opening a new store or closing a store.

Gross profit is equal to our net sales less costs of goods sold. Gross profit as a percentage of our net sales is referred to as gross margin.



Costs of goods sold includes the direct costs of sold merchandise, inventory
shrinkage, and adjustments and reserves for excess, aged and obsolete inventory.
We review our inventory levels on an ongoing basis to identify slow-moving
merchandise and use product markdowns to liquidate these products. Changes in
the assortment of our products may also impact our gross profit. The timing and
level of markdowns are driven by customer acceptance of our merchandise. Certain
of our competitors and other retailers may report costs of goods sold
differently than we do. As a result, the reporting of our gross profit and gross
margin may not be comparable to other companies.

The primary drivers of the costs of goods sold are raw materials, which
fluctuate based on certain factors beyond our control, including labor
conditions, transportation or freight costs, energy prices, currency
fluctuations and commodity prices. We place orders with merchandise suppliers in
United States dollars and, as a result, are not exposed to significant foreign
currency exchange risk.

Selling, general and administrative expenses include all operating costs not
included in costs of goods sold. These expenses include all payroll and related
expenses, occupancy costs, information systems costs and other operating
expenses related to our stores and to our operations at our headquarters,
including utilities, depreciation and amortization. These expenses also include
marketing expense, including catalog production and mailing costs, warehousing,
distribution and shipping costs, customer service operations, consulting and
software services, professional services and other administrative costs.
Additionally, our shipping costs may fluctuate due to surcharges from shipping
vendors based on demand for shipping services.

Our historical revenue growth has been accompanied by increased selling, general
and administrative expenses. The most significant increases were in occupancy
costs associated with retail store expansion, and in marketing and payroll
investments.

Adjusted EBITDA and Adjusted EBITDA Margin. Adjusted EBITDA, represents net
(loss) income plus net interest expense, provision (benefit) for income taxes,
depreciation and amortization, equity-based compensation expense, goodwill and
indefinite-lived intangible assets impairment, write-off of property and
equipment, and other non-recurring expenses, primarily consisting of outside
legal and professional fees associated with certain non-recurring transactions
and events. We present Adjusted EBITDA on a consolidated basis because
management uses it as a supplemental measure in assessing our operating
performance, and we believe that it is helpful to investors, securities analysts
and other interested parties as a measure of our comparative operating
performance from period to period. We also use Adjusted EBITDA as one of the
primary methods for planning and forecasting overall expected performance of our
business and for evaluating on a quarterly and annual basis actual results
against such expectations. Further, we recognize Adjusted EBITDA as a commonly
used measure in determining business value and as such, use it internally to
report results. Adjusted EBITDA margin represents, for any period, Adjusted
EBITDA as a percentage of net sales.

While we believe that Adjusted EBITDA is useful in evaluating our business,
Adjusted EBITDA is a non-GAAP financial measure that has limitations as an
analytical tool. Adjusted EBITDA should not be considered an alternative to, or
substitute for, net income (loss), which is calculated in accordance with GAAP.
In addition, other companies, including companies in our industry, may calculate
Adjusted EBITDA differently or not at all, which reduces the usefulness of
Adjusted EBITDA as a tool for comparison. We recommend that you review the
reconciliation of Adjusted EBITDA to net income, the most directly comparable
GAAP financial measure, and the calculation of the resultant Adjusted EBITDA
margin below and not rely solely on Adjusted EBITDA or any single financial
measure to evaluate our business.



                                       36

--------------------------------------------------------------------------------

Reconciliation of Net Income to Adjusted EBITDA and Calculation of Adjusted EBITDA Margin

The following table provides a reconciliation of net income to Adjusted EBITDA and the calculation of Adjusted EBITDA margin for the periods presented:





                                         For the Fiscal      For the Fiscal       For the Fiscal
                                           Year Ended          Year Ended           Year Ended
(in thousands)                          January 30, 2021    February 1, 2020     February 2, 2019
Statements of Operations Data:
Net (loss) income                       $        (139,404 ) $        (128,567 ) $           30,525
Fair value adjustment of derivative                 1,005                   -                    -
Fair value adjustment of warrants -                 4,214                   -                    -
related party
Interest expense, net                              17,695              19,571               19,064
Interest expense, net - related party                 534                   -                    -
Income tax (benefit) provision                    (48,162 )            (3,022 )             11,649
Depreciation and amortization                      33,696              37,925               36,749
Equity-based compensation expense (a)               2,160               3,972                4,010
Write-off of property and equipment (b)               969                 151                  128
Impairment of goodwill and intangible              32,520             131,528                    -

assets


Adjustment for exited retail stores (c)            (1,444 )                 -                    -
Impairment of long-lived assets (d)                33,777               2,325                    -
Transaction costs (e)                              21,914                   -                    -
Other non-recurring items (f)                       2,820               1,597                1,346
Adjusted EBITDA                         $         (37,706 ) $          65,480   $          103,471
Net sales                               $         426,730   $         691,345   $          706,262
Adjusted EBITDA margin                               -8.8 %               9.5 %               14.7 %



(a) Represents expenses associated with equity incentive instruments granted

to our management and board of directors. Incentive instruments are

accounted for as equity-classified awards with the related compensation


        expense recognized based on fair value at the date of the grant.


  (b) Represents the net gain or loss on the disposal of fixed assets.

(c) Represents non-cash gains associated with exiting store leases earlier

than anticipated.

(d) Represents impairment of long-lived assets related to the right-of-use


        asset and leasehold improvements.


    (e) Represents items management believes are not indicative of ongoing

operating performance. In Fiscal Year 2020, these expenses are primarily


        composed of legal and advisory costs.


    (f) Represents items management believes are not indicative of ongoing

operating performance. In Fiscal Year 2020, these expenses are primarily

composed of incremental one-time costs related to COVID-19, including

supplies and cleaning expenses, hazard pay and benefits, and retention

expenses. In Fiscal Year 2019, these expenses are primarily composed of a

gain from insurance proceeds, restructuring costs and expenses related to

a CEO transition, including the acceleration of equity-based compensation


        expense. In Fiscal Year 2018, these expenses include costs related to a
        CEO transition.

Items Affecting the Comparability of our Results of Operations

On January 31, 2020, we made a voluntary prepayment of $5.0 million, including accrued interest, on our Term Loan.



Impairment losses. Our Fiscal Year 2020 and Fiscal Year 2019 financial results
included impairment charges of $66.3 million and $133.9 million, respectively
for long-lived assets (operating lease right-of-use asset and leasehold
improvements), goodwill and intangible assets. See Note 6, Goodwill and Other
Intangible Assets, in Item I, Financial Statements, for additional information
on these impairment losses.

COVID-19 impact. Our Fiscal Year 2020 financial results were significantly
impacted by COVID-19 as our stores were temporarily closed beginning in
mid-March and reopened beginning in mid-May, with all stores reopened by end of
June, in efforts to stop the spread of the virus. Although the stores were
temporarily closed and the Company lost revenues as a result, we continued to
incur certain expenses, such as payroll and rent; therefore, ratios and other
items may not be comparable to prior periods.

                                       37

--------------------------------------------------------------------------------

Results of Operations

Fiscal Year Ended January 30, 2021 compared to Fiscal Year Ended February 1, 2020.



The following table summarizes our consolidated results of operations for the
periods indicated:



                               For the Fiscal Year Ended           For the Fiscal Year Ended
                                    January 30, 2021                    February 1, 2020                Change Year-over-Year
                                                  % of Net                            % of Net
(in thousands)                 Dollars              Sales          Dollars              Sales          $ Change         % Change
Net sales                    $    426,730             100.0 %    $    691,345             100.0 %    $    (264,615 )        (38.3 )%
Costs of goods sold               181,103              42.4 %         262,766              38.0 %          (81,663 )        (31.1 )%
Gross profit                      245,627              57.6 %         428,579              62.0 %         (182,952 )        (42.7 )%
Selling, general and
administrative expenses           343,448              80.5 %         406,744              58.8 %          (63,296 )        (15.6 )%
Impairment of long-lived
assets                             33,777               7.9 %           2,325               0.3 %           31,452         1352.8 %
Impairment of goodwill             17,900               4.2 %         119,428              17.3 %         (101,528 )        (85.0 )%
Impairment of intangible
assets                             14,620               3.4 %          12,100               1.8 %            2,520           20.8 %
Operating loss                   (164,118 )           (38.5 )%       (112,018 )           (16.2 )%         (52,100 )         46.5 %
Fair value adjustment of
derivative                          1,005               0.2 %               -                 -              1,005              -
Fair value adjustment of
warrants - related party            4,214               1.0 %               -                 -              4,214
Interest expense, net              17,695               4.1 %          19,571               2.8 %           (1,876 )         (9.6 )%
Interest expense, net -
related party                         534               0.1 %               -                 -                534
Loss before provision for
income taxes                     (187,566 )           (44.0 )%       (131,589 )           (19.0 )%         (55,977 )         42.5 %
Income tax benefit                (48,162 )           (11.3 )%         (3,022 )            (0.4 )%         (45,140 )       1493.7 %
Net loss                     $   (139,404 )           (32.7 )%   $   (128,567 )           (18.6 )%   $     (10,837 )          8.4 %




Net Sales

Net sales for Fiscal Year 2020 decreased $264.6 million or 38.3%, to $426.7
million from $691.3 million for Fiscal Year 2019. The decrease in total net
sales versus the prior year was primarily driven by the impact of COVID-19 on
consumer spending on fashion apparel. Net sales for Fiscal Year 2020 includes an
out-of-period adjustment associated with the Company's historical methodology
for determining its sales returns reserve which benefitted Net sales by
approximately 1%.

Our Direct channel was responsible for 65.5% of our net sales in Fiscal Year
2020 compared to 43.7% in Fiscal Year 2019. Our Retail channel was responsible
for 34.5% of our net sales in Fiscal Year 2020 and 56.3% in Fiscal Year 2019. We
operated 267 and 287 retail stores at the end of these same periods,
respectively.

Gross Profit and Cost of Goods Sold



Gross profit for Fiscal Year 2020 decreased $183.0 million, or 42.7%, to $245.6
million from $428.6 million for Fiscal Year 2019. The gross margin for the
Fiscal Year 2020 was 57.6% compared to 62.0% for Fiscal Year 2019, largely
driven by added promotions, markdowns, and liquidation actions to clear certain
goods in Fiscal Year 2020. The out-of-period adjustment, discussed above, had
minimal impact on the gross margin.

Selling, General and Administrative Expenses



Selling, general and administrative expenses for Fiscal Year 2020 decreased
$63.3 million, or 15.6%, to $343.4 million from $406.7 million for Fiscal Year
2019. The decrease is driven by a $35.0 million decrease in compensation and
benefits, a $29.2 million decrease in marketing costs, a $6.1 million decrease
in occupancy costs, a $4.2 million decrease in depreciation and amortization, a
$2.9 million decrease in credit card fees, a $1.8 million decrease in
stock-based compensation, a $1.6 million decrease in shipping costs and a $1.1
million decrease in supplies expense, offset by a $17.2 million increase in
professional services expenses, due primarily to costs associated with the
financial restructuring, and a $1.7 million increase in non-occupancy insurance
cost.

                                       38

--------------------------------------------------------------------------------

Fair Value Adjustments

Fair value adjustments consist of the mark-to-market of warrants and derivative liabilities related to the debt restructuring consummated on September 30, 2020.

Interest Expense, net



Interest expense, net consists of interest expense on the Term Loan, ABL
Facility, Priming Loan and Subordinated Facility partially offset by interest
earned on cash. Interest expense for Fiscal Year 2020 decreased by $1.9 million,
or 9.6%, to $17.7 million from $19.6 million for Fiscal Year 2019. The decrease
was driven by lower interest rates.

Provision for Income Taxes



The income tax benefit for Fiscal Year 2020 was $48.2 million compared to an
income tax benefit of $3.0 million for Fiscal Year 2019. Our effective tax rates
were 25.7% and 2.3%, respectively. The higher effective tax rate for Fiscal Year
2020 was primarily due to the realized benefit from the CARES Act as well as
state and local income taxes. The CARES Act allows net operating losses
generated in fiscal year 2020 to be carried back five years to years with higher
tax rates than the current year. These benefits were partially offset by the
impact on the effective tax rate from goodwill impairment, which has no
associated tax benefit, and valuation allowance. The lower effective rate for
Fiscal Year 2019 was primarily due to the impact from goodwill impairment, which
has no associated tax benefit.

For discussion related to the results of operations and changes in financial
condition for Fiscal 2019 compared to Fiscal 2018 refer to Part II, Item 7.
Management's Discussion and Analysis of Financial Condition and Results of
Operations in our Fiscal 2019 Form 10-K, which was filed with the United States
Securities and Exchange Commission on June 15, 2020.

Liquidity and Capital Resources

General



The COVID-19 global pandemic, resulting store closures and impacts to customer
spending behavior have had a material adverse effect on our operations, cash
flows and liquidity. We have made significant progress reducing cash
expenditures and maximizing cash receipts from our direct to consumer business
channel such that our current base forecast projects sufficient liquidity over
the coming 12 months. However, considerable risk remains related to the
performance of stores, the resilience of the customer in an uncertain economic
climate, and the possibility of prolonged market impacts from COVID-19 in the
coming 12 months. If one or more of these risks materializes, we believe that
our current sources of liquidity and capital will not be sufficient to finance
our continued operations for at least the next 12 months. These risks raise
substantial doubt about the Company's ability to continue as a going concern
within one year after the date these financial statements have been issued.

The material adverse effect caused by COVID-19 and inclusion of substantial
doubt about the Company's ability to continue as a going concern in the report
of our independent registered public accounting firm on our financial statements
for the fiscal year ended February 1, 2020 resulted in a failure by us to comply
with the financial covenants contained in our ABL Facility and Term Loan
agreements. As part of the Transactions that were consummated on September 30,
2020 any non-compliance with the terms of our existing term loan facility (the
"Existing Term Loan Facility") and ABL Facility was waived. Additionally, key
financial covenants have been waived until the fourth quarter of Fiscal Year
2021, and the covenant requiring the delivery of an audit opinion without a
"going concern" or similar qualification has been waived for Fiscal Year 2021
with respect to any such qualification relating solely to our ability to satisfy
the minimum liquidity covenant in our debt facilities. Refer to Note 10, Debt,
in the notes to the consolidated financial statements for further details
regarding the debt facilities and the Transaction.

As of January 30, 2021, we had $4.4 million in cash and $23.8 million of total
availability under our ABL Facility. Our primary sources of liquidity and
capital resources are cash generated from operating activities and availability
under our ABL Facility, which has a maturity of May 8, 2023 so long as certain
conditions related to the maturity of the term loan are met. Our primary
requirements for liquidity and capital are working capital and general corporate
needs, including merchandise inventories, marketing, including catalog
production and distribution, payroll, store occupancy costs and capital
expenditures associated with opening new stores, remodeling existing stores and
upgrading information systems and the costs of operating as a public company.

                                       39

--------------------------------------------------------------------------------
We have filed a preliminary tax return for Fiscal Year 2020 and expect a refund
in excess of $25 million. The tax refund amount benefited from the provisions
under the Coronavirus Aid, Relief and Economic Security Act ("CARES Act")
enacted in March 2020 most significantly from the provision that allows for net
operating losses in Fiscal Year 2020 to be carried back to earlier tax years
with higher tax rates than the current year. The Company has elected to defer
the employer-paid portion of social security taxes beginning with pay dates on
and after April 1, 2020 in accordance with the CARES Act, resulting in a
deferral of $3.8 million as of January 30, 2021. The Company expects to remit
the social security taxes before October 15, 2021.

Under the Priming Credit Agreement, the Company has certain payment obligations
during Fiscal Year 2021. The Company has the choice to repay $4.9 million in
aggregate principal amount of the loans under the Priming Credit Agreement or
issue additional shares of the Company's stock up to 798,807 shares or the
maximum number of shares having a value of $4.75 million to the lenders. The
Company expects to issue the shares to the lenders rather than repaying the $4.9
million since the minimum liquidity covenant will increase to $25.0 million from
$15.0 million if the Company were to choose to repay the $4.9 million of
principal. The Priming Credit Agreement provides for a principal paydown of at
least $25.0 million by August 30, 2021; otherwise, there will be a Paid-in-Kind
("PIK") interest rate increase and a PIK fee based on the level of payment below
the $25.0 million. We expect to make a principal payment of at least $25.0
million, avoiding PIK interest and fees, by using the funds from the expected
tax refund.

Cash Flow Analysis

The following table shows our cash flows information for the periods presented:



                                         For the Fiscal         For the Fiscal         For the Fiscal
                                       Year Ended January         Year Ended             Year Ended
(in thousands)                              30, 2021           February 1, 2020       February 2, 2019
Net cash (used in) provided by
operating activities                   $          (34,811 )   $           32,653     $           67,503
Net cash used in investing
activities                                         (3,805 )              (18,222 )              (24,710 )
Net cash provided by (used in)
financing activities                               21,496                (59,108 )               (2,567 )



Net Cash (used in) provided by Operating Activities



Net cash used in operating activities during Fiscal Year 2020 was $34.8 million,
a decline of $67.5 million as compared to Fiscal Year 2019 as cash-related
income was a use of cash in the current year due to the impact of the COVID-19
pandemic, including the temporary closure of our retail stores as compared to a
source of cash in the prior year. The use of cash caused by the current year
loss was offset in part by working capital improvements due to extending payment
terms with our vendors and management of our inventory balances, as well as
negotiating rent deferrals with certain landlords and withholding rent payments
for certain retail locations that were closed while we continue to negotiate
amendments for those locations, totaling approximately $1.9 million.

Net Cash used in Investing Activities



Net cash used in investing activities during Fiscal Year 2020 was $3.8 million,
a decrease of $14.4 million as compared to Fiscal Year 2019, representing
efforts to reduce capital expenditures in order to preserve cash in response to
COVID-19.

Net Cash used in Financing Activities

Net cash provided by financing activities during Fiscal Year 2020 was $21.5 million, which was driven by the borrowings under the Subordinated Facility and ABL Facility, partially offset by principal payments on the Term Loan and Priming Loan.

Dividends



The payment of cash dividends in the future, if any, will be at the discretion
of our board of directors and will depend upon such factors as earnings levels,
capital requirements, restrictions imposed by applicable law, our overall
financial condition, restrictions in our debt agreements and any other factors
deemed relevant by our board of directors. As a holding company, our ability to
pay dividends depends on our receipt of cash dividends from our operating
subsidiaries, which may further restrict our ability to pay dividends as a
result of restrictions on their ability to pay dividends to us under our debt
agreements and under future indebtedness that we or they may incur.

                                       40

--------------------------------------------------------------------------------

Capitalization

At January 30, 2021, long-term debt consisted of the following:



                                                                    Carrying Value
                                                                       of Debt
                                                                   January 30, 2021
Term Loan (principal of $5,007)                                    $        

4,904


Priming Loan (principal of $229,773)                                        

223,296


Subordinated Facility (principal and paid-in kind interest of
$15,666)                                                                      3,311
Less: Current portion                                                        (2,799 )
Net long-term debt                                                 $        228,712


Additionally, the Company had short-term borrowings of $11.1 million under the
Company's ABL Facility as of January 30, 2021. The Company had
outstanding letters of credit in the amount of $2.9 million and had a maximum
additional borrowing capacity of $23.8 million as of January 30, 2021. The
Company was in compliance with all debt covenants as of January 30, 2021.

The maturity date of the Amended Existing Term Loan Agreement continues to be
May 8, 2022. Loans under the Amended Existing Term Loan Agreement continue to
accrue interest at LIBOR plus 5.00%, with a minimum LIBOR per annum of 1.00%,
with the interest payable on a quarterly basis. The Company may alternatively
elect to accrue interest at a Base Rate (as defined in the Amended Existing Term
Loan Agreement) plus 4.00%.

The maturity date of the Priming Credit Agreement is May 8, 2024, and the loans
under the Priming Credit Agreement will bear interest at the Company's election
at: (1) Base Rate (as defined in the Priming Credit Agreement) plus 4.00% or (2)
LIBOR plus 5.00%, with a minimum LIBOR per annum of 1.00%, with the interest
payable on a quarterly basis. The Priming Credit Agreement requires a principal
paydown of at least $25.0 million by August 30, 2021; otherwise, there will be a
Paid-in-Kind ("PIK") interest rate increase and a PIK fee. Refer to Note 10,
Debt in the notes to the consolidated financial statements for further details
on the Debt, including the potential PIK interest rate and PIK fee.

On May 31, 2021, the Company will have the choice (the "May 31, 2021 Option") to
either (i) repay $4.9 million in aggregate principal amount of the loans under
the Priming Credit Agreement, together with accrued and unpaid interest thereon
or (ii) issue additional shares of Common Stock to the Priming Lenders in an
amount equal to the greater of (I) 9.79% of the fully diluted shares of Common
Stock as of October 1, 2020 less 656,717 shares and (II) a number of shares of
Common Stock with an aggregate value of $0.5 million at the time of such
issuance; provided, that the Priming Lenders shall not receive on such date
shares of Common Stock having a value greater than $4.75 million at the time of
such issuance.

The maturity date of the Subordinated Facility is November 8, 2024. Loans under
the Subordinated Facility will bear interest at the Borrower's election at (1)
Base Rate (as defined in the Subordinated Facility) plus 11.00% or (2) LIBOR
plus 12.00%, with a minimum LIBOR per annum of 1.00%.

The ABL Facility allows us to elect, at our own option, the applicable interest
rate for borrowings under the ABL Facility using a LIBOR or Base Rate variable
interest rate plus an applicable margin. LIBOR loans under the ABL Facility
accrue interest at a rate equal to LIBOR plus a spread ranging from 2.25% to
2.50%, subject to availability. Base Rate loans under the ABL Facility accrue
interest at a rate equal to (i) the highest of (a) the prime rate, (b) the
overnight Federal Funds Effective Rate plus 0.50%, (c) LIBOR with a one-month
interest period plus 1.00% and (d) 2.00%, plus (ii) a spread ranging from 1.25%
to 1.50%, subject to availability. Principal is payable upon maturity of the ABL
Facility on its termination date. On June 12, 2019 this ABL Facility was amended
to extend the termination date to May 8, 2023. The ABL Facility also requires
the payment of monthly fees based on the average quarterly unused portion of the
commitment, as well as a fee on the balance of the outstanding letters of
credit.

                                       41

--------------------------------------------------------------------------------

Contractual Obligations

We enter into long-term contractual obligations and commitments in the normal course of business. As of January 30, 2021 our outstanding contractual cash obligations were due during the periods presented below.





                                                                           Payments Due by Period
                                                             Less than 1                                           More than 5
(in thousands)                                  Total           year           1 - 3 years       3 - 5 years          years
Long-Term Debt Obligations
Principal payment obligations(1)              $ 260,926     $      13,945     $      10,425     $     236,556     $           -
Interest expense on long-term debt(2)            51,752            13,546            24,532            13,674                 -
Operating Lease Obligations(3)                  268,539            46,752            85,241            66,758            69,788
Purchase Obligations(4)                         189,464           189,464                 -                 -                 -
Total                                         $ 770,681     $     263,707     $     120,198     $     316,988     $      69,788

(1) Amounts do not include the payment of PIK interest and PIK fees. The

Subordinated Facility requires a $10.6 million payment of PIK interest at

maturity in Fiscal Year 2024. If the Company were to make the minimum

principal payments on the Priming Loan as presented in the table above,

the Company would be required to make a $52.3 million payment for PIK fees

and PIK interest at maturity in Fiscal Year 2024; however, the Company

expects to make a principal payment of at least $25.0 million by August

30, 2021 to avoid making any payments for PIK fees or PIK interest on the

Priming Loan. The Company anticipates using the proceeds from its

expected tax refund to fund the $25.0 million principal payment. The

outstanding borrowings under the ABL Facility are assumed to be repaid in


        Fiscal Year 2021, which may or may not reflect the actual timing of
        repayment.

(2) Assumes an interest rate of 6.00% per annum for the Term Loan and Priming

Loan Credit Agreement, and 13.2% for the Subordinated Facility, consistent

with the interest rates as of January 30, 2021.

(3) Assumes the base lease term and any additional options that are reasonably

certain to be exercised at lease commencement in our outstanding operating

lease arrangements as of January 30, 2021.

(4) Purchase obligations represent purchase commitments on inventory that are

short-term and are typically made six to nine months in advance of planned

receipt. It also includes commitments related to certain selling, general

and administrative expenses that are generally for periods of a year or

less.

Off Balance Sheet Arrangements

We are not a party to any off balance sheet arrangements.

Critical Accounting Policies and Significant Estimates



Our discussion of results of operations and financial condition is based upon
the consolidated financial statements included elsewhere in this Annual Report
on Form 10-K, which have been prepared in accordance with GAAP. The preparation
of financial statements in conformity with GAAP requires management to make
estimates and certain assumptions about future events that affect the
classification and amounts reported in our consolidated financial statements and
accompanying notes, including revenue and expenses, assets and liabilities, and
the disclosure of contingent assets and liabilities. These estimates and
assumptions are based on our historical results as well as management's
judgment. Although management believes the judgment applied in preparing
estimates is reasonable based on circumstances and information known at the
time, actual results could vary materially from estimates based on assumptions
used in the preparation of our consolidated financial statements.

The most significant accounting estimates involve a high degree of judgment or
complexity. Management believes the estimates and judgments most critical to the
preparation of our consolidated financial statements and to the understanding of
our reported financial results include those made in connection with revenue
recognition, including accounting for gift card breakage and estimated
merchandise returns; accounting for business combinations; estimating the value
of inventory; impairment assessments for goodwill and other
indefinite-lived intangible assets, and long-lived assets; and estimating
equity-based compensation expense. Management evaluates its policies and
assumptions on an ongoing basis. Our significant accounting policies related to
these accounts in the preparation of our consolidated financial statements are
described below (see Note 2 to our audited consolidated financial statements
presented elsewhere in this Annual Report on Form 10-K for additional
information regarding our critical accounting policies).

                                       42

--------------------------------------------------------------------------------

Revenue Recognition



Revenue is primarily derived from the sale of apparel and accessory merchandise
through our Retail channel and Direct channel, which includes website and
catalog phone orders. Revenue also includes shipping and handling fees collected
from customers. The criteria to recognize revenue is met when control of the
promised goods or services are transferred to customers at an amount that
reflects the consideration to which the entity expects to be entitled to in
exchange for those goods or services. Revenue from our Retail channel is
recognized at the time of sale and revenue from our Direct channel is recognized
upon shipment of merchandise to the customer.

The Company has a return policy where merchandise returns will be accepted
within 90 days of the original purchase date. At the time of sale, the Company
records an estimated sales reserve for merchandise returns based on historical
prior returns experience and expected future returns. The estimated sales
reserve is recorded as a return asset (and corresponding adjustment to cost of
goods sold) for the cost of inventory and a return liability for the amount to
settle the return with a customer (and a corresponding adjustment to revenue).
The return asset and return liability are recorded in Prepaid expenses and other
current assets, and Accrued expenses and other current liabilities,
respectively, in the consolidated balance sheets. The Company collects and
remits sales and use taxes in all states in which retail and direct sales occur
and taxes are applicable. These taxes are reported on a net basis and are
thereby excluded from revenue.

The Company sells gift cards without expiration dates to customers. The Company
does not charge administrative fees on unused gift cards. Proceeds from the sale
of gift cards are recorded as a contract liability until the customer redeems
the gift card or when the likelihood of redemption is remote. Based on
historical experience, the Company estimates the value of outstanding gift cards
that will ultimately not be redeemed ("gift card breakage") and will not be
escheated under statutory unclaimed property laws. This gift card breakage is
recognized as revenue over the time period established by the Company's
historical gift card redemption pattern.

The Company recognizes revenues from shipments to customers before the shipping
and handling activities occur and will accrue those related costs. Shipping and
handling costs are recorded in selling, general and administrative expenses.

Merchandise Inventory



Inventory consists of finished goods merchandise held for sale to our customers.
Inventory is stated at the lower of cost or net realizable value. Cost is
calculated using the weighted average method of accounting, and includes the
cost to purchase merchandise from our manufacturers, duties, commissions and
inbound freight.

In the normal course of business, we record inventory reserves by applying
estimates, based on past and projected sales performance, to the inventory on
hand. The carrying value of inventory is reduced to estimated net realizable
value when factors indicate that merchandise will not be sold on terms
sufficient to recover its cost.

We monitor inventory levels, sales trends and sales forecasts to estimate and
record reserves for excess, slow-moving and obsolete inventory. We utilize
internal channels, including sales catalogs, the internet, and price reductions
in retail and outlet stores to liquidate excess inventory. In some cases,
external channels such as inventory liquidators are utilized. The prices
obtained through these off-price selling methods varies based on many factors.
Accordingly, estimates of future sales prices requires management judgment based
on historical experience, assessment of current conditions and assumptions about
future transactions. We have not made significant changes to our assumptions
during the periods presented in our consolidated financial statements included
elsewhere in this Annual Report on Form 10-K, and estimates have not varied
significantly from historically recorded amounts.

Asset Impairment Assessments

Goodwill



We evaluate goodwill annually at year end to determine whether the carrying
value reflected on the balance sheet is recoverable, and more frequently if
events or circumstances indicate that the fair value of a reporting unit is less
than its carrying value. Our two reporting units applicable to goodwill
impairment assessments are defined as our Direct and Retail sales channels.
Examples of impairment indicators that would trigger an impairment assessment of
goodwill between annual evaluations include, among others, macro-economic
conditions, competitive environment, industry conditions, changes in our
profitability and cash flows, and changes in sales trends or customer demand.

                                       43

--------------------------------------------------------------------------------
We may assess our goodwill for impairment initially using a qualitative approach
to determine whether conditions exist to indicate that it is more likely than
not that the fair value of a reporting unit is less than its carrying value. If
management concludes, based on assessment of relevant events, facts and
circumstances, that it is more likely than not that a reporting unit's fair
value is greater than its carrying value, no further impairment testing is
required.

If management's assessment of qualitative factors indicates that it is more
likely than not that the fair value of a reporting unit is less than its
carrying value, then a quantitative assessment is performed. We also have the
option to bypass the qualitative assessment described above and proceed directly
to the quantitative assessment. The quantitative assessment requires comparing
the fair value of a reporting unit to its carrying value, including goodwill. We
estimate the fair value of reporting units using the income approach. The income
approach uses a discounted cash flow analysis, which involves significant
estimates and assumptions, including preparation of revenue and profitability
growth forecasts, selection of the discount rate and the terminal year multiple.

If the fair value of a reporting unit exceeds its carrying amount, goodwill is
not considered to be impaired and no further testing is required. If the
carrying amount exceeds the reporting unit's fair value, a goodwill impairment
charge is recognized for the amount in excess, not to exceed the total amount of
goodwill allocated to that reporting unit.

During Fiscal Year 2020, we performed a quantitative assessment in the first,
third and fourth quarters which resulted in a $17.9 million impairment to our
goodwill. During Fiscal Year 2019, we performed a quantitative assessment in the
second and fourth quarters which resulted in a $119.4 million impairment to our
goodwill. Our tests for impairment of goodwill resulted in a determination that
the fair value of each reporting unit exceeded the carrying value of its net
assets during Fiscal Year 2018. This analysis contains uncertainties because it
requires us to make assumptions and to apply judgments to estimate industry
economic factors and the profitability of future business strategies. If actual
results are not consistent with our estimates and assumptions, we may be exposed
to future impairment losses that could be material.

Indefinite-Lived Intangible Assets

Our trade name has been assigned an indefinite life as we currently anticipate that it will contribute cash flows to us indefinitely. Our trade name is reviewed at least annually to determine whether events and circumstances continue to support an indefinite, useful life.



We evaluate our trade name annually at year end for potential impairment, or
whenever events or changes in circumstances indicate that its carrying value may
not be recoverable. Conditions that may indicate impairment include, but are not
limited to, significant loss of market share to a competitor, the identification
of other impaired assets within a reporting unit, loss of key personnel that
negatively and materially has an adverse effect on our operations, the
disposition of a significant portion of a reporting unit or a significant
adverse change in business climate or regulations.

Impairment losses are recorded to the extent that the carrying value of the
indefinite-lived intangible asset exceeds its fair value. We measure the fair
value of our trade name using the relief-from-royalty method, which estimates
the present value of royalty income that could be hypothetically earned by
licensing the brand name to a third party over the remaining useful life. The
most significant estimates and assumptions inherent in this approach are the
preparation of revenue forecasts, selection of the royalty and discount rates,
and selection of the terminal year multiple.

We assessed the carrying value of the trade name as described above and
determined that impairment losses of $12.0 million and $12.1 million were
required during Fiscal Years 2020 and 2019, respectively. This analysis contains
uncertainties because it requires us to make assumptions and to apply judgments
to estimate industry economic factors and the profitability of future business
strategies. If actual results are not consistent with our estimates and
assumptions, we may be exposed to future impairment losses that could be
material. There were no impairment losses required in Fiscal Years 2018.

Long-Lived Assets



Long-lived assets include definite-lived intangible assets (our customer list)
subject to amortization, property and equipment and operating lease assets.
Long-lived assets obtained in a business combination are recorded at the
acquisition-date fair value, property and equipment purchased in the normal
course of business is recorded at cost and operating lease assets are recorded
at the present value of the lease payments.

                                       44

--------------------------------------------------------------------------------
We assess the carrying value of long-lived assets for potential impairment
whenever indicators exist that the carrying value of an asset group might not be
recoverable. Indicators of impairment include, among others, a significant
decrease in the market price of an asset, a significant adverse change in the
extent or manner in which an asset is being used or in its physical condition,
and operating or cash flow performance that demonstrates continuing losses
associated with an asset group.

When indicators of potential impairment exist, we compare the sum of estimated
undiscounted future cash flows expected to result from the use and eventual
disposition of the asset group to the carrying value of the asset group. If the
carrying value of an asset group exceeds the sum of estimated undiscounted
future cash flows, we record an impairment loss in the amount required to reduce
carrying value of the asset group to fair value. We estimate the fair value of
an asset group based on the present value of estimated future cash flows,
calculated by discounting the cash flow projections used in the previous step.

We assessed the carrying value of our customer list as described above and
determined that an impairment loss of $2.6 million was required during Fiscal
Year 2020. The customer list impairment is recorded in impairment of intangible
assets in the consolidated statement of operations and comprehensive income.

During Fiscal Years 2020 and 2019, we assessed the carrying values of
right-of-use assets and property and equipment as described above. During Fiscal
Year 2020, the Company recorded impairment charges of $23.0 million and $10.8
million related to right-of-use assets and leasehold improvements, respectively,
associated with the assets of underperforming retail locations. During Fiscal
Year 2019, the Company recorded impairment charges of $2.0 million and $0.3
million related to right-of-use assets and leasehold improvements,
respectively. Right-of-use asset and leasehold improvement impairments are
recorded in impairment of long-lived assets in the consolidated statement of
operations and comprehensive income. During Fiscal Year 2018, the Company did
not record any impairment charges associated with long-lived assets.

Determining the fair value of long-lived assets requires management judgment and
relies upon the use of significant estimates and assumptions, including future
sales, our margins and cash flows, current and future market conditions,
discount rates applied, useful lives and other factors. We believe our
assumptions are reasonable based on available information. Changes in
assumptions and estimates used in the impairment analysis, or future results
that vary from assumptions used in the analysis, could affect the estimated fair
value of long-lived intangible assets and could result in impairment charges in
a future period.

Jumpstart Our Business Startups Act of 2012 (JOBS Act)



In April 2012, the JOBS Act was signed into law. The JOBS Act contains
provisions that, among other things, reduce certain reporting requirements for
an "emerging growth company." As an "emerging growth company," we are electing
not to take advantage of the extended transition period afforded by the JOBS Act
for the implementation of new or revised accounting standards, and, as a result,
we will comply with new or revised accounting standards on the relevant dates on
which adoption of such standards is required for non-emerging growth public
companies. Section 107 of the JOBS Act provides that our decision not to take
advantage of the extended transition period is irrevocable.

We have chosen to rely on the other exemptions and reduced reporting
requirements provided by the JOBS Act. Subject to certain conditions set forth
in the JOBS Act, as an "emerging growth company" we are not required to, among
other things, (i) provide an auditor's attestation report on our system of
internal controls over financial reporting pursuant to Section 404B of the
Sarbanes-Oxley Act, (ii) provide all of the compensation disclosure that may be
required of non-emerging growth public companies under the Dodd-Frank Act, (iii)
comply with any requirement that may be adopted by the Public Company Accounting
Oversight Board (United States) regarding mandatory audit firm rotation or a
supplement to the auditor's report providing additional information about the
audit and the consolidated financial statements (auditor discussion and
analysis) and (iv) disclose certain executive compensation-related items, such
as the correlation between executive compensation and performance and
comparisons of the chief executive officer's compensation to median employee
compensation. We may remain an "emerging growth company" until the last day of
the fiscal year following the fifth anniversary of the completion of our initial
public offering on March 9, 2017. However, if certain events occur prior to the
end of such five-year period, including if we become a "large accelerated
filer," our annual gross revenue equals or exceeds $1.07 billion or we issue
more than $1.0 billion of non-convertible debt in any three-year period, we will
cease to be an "emerging growth company" prior to the end of such five-year
period.

Recent Accounting Pronouncements



See Note 3 to our audited consolidated financial statements included elsewhere
in this Annual Report on Form 10-K for information regarding recently issued
accounting pronouncements.

                                       45

--------------------------------------------------------------------------------

© Edgar Online, source Glimpses