Innovaderma PLC provided revenue guidance for the six months ended December 31, 2016. For the six months, the company announced that the group's first half year financial performance has been encouraging and revenues are expected to show growth of just over 80% year-on-year on a constant currency basis to approximately £3.0 million. The increase in revenue has been driven by the company's expansion strategy in the UK with the strong performance of Skinny Tan, a premium self-tanner brand that combines a natural tanning active, to tan and reduce the visible appearance of cellulite, which was launched in February 2016 through Superdrug. As set out in the full year results, the Group's strategies are to extend the Skinny Tan brand to build customer loyalty, and use a digital direct to consumer strategy to drive sales. Both have contributed positively to revenue growth.