TARZANA, Calif., June 8 /PRNewswire/ -- Fortune Market Media, Inc. (Pink Sheets: FTMK) announced that a filing was completed to register the trademark "SmartAD" on May 31, 2009, and serial number 77748423 was issued by The United State Patent and Trademark Office. It was announced last week that the SmartAD(TM) patent application achieved "Pending" status by the US Patent Office.

Due to numerous inquiries the Company has received, it will elaborate further on the essence of this patent. Summary: In light of the aforementioned short-comings of presently available schemes for delivering advertisements on popular media like newspapers, magazines, publications, movies and the Internet, the invention provides a novel method and system for electronic and non electronic advertisement that is modeled after the traditional media. These involve inserting specials symbols of advertisements among the contents that are represented in a media documents. The advertisement symbols inserted in this manner do not obstruct or hinder the reading of the contents to an extent that will annoy the reader.

The significance of this novel patent pending development may be likened to the advent of click through advertising on the internet or video replacement technology that inserts advertisements between the goalposts of football game during a field goal and places advertisement along the sides of a rink during a hockey game. This represents a dramatic new shift in ad placement that could eventually represent hundreds of millions of dollars worth of revenue for Fortune Market Media.

Another objective of the invention is to provide a novel method and system for inserting full-page, multiple full page or nearly full-page advertisement symbols in between pages or paragraphs of any form of typed, printed or written media. Media may be newspapers, magazines, publications, movies and Internet documents, providing a novel method and system for inserting advertisement symbols either among the pages or paragraphs that belong to a single electronic or non electronic document or to a website currently being accessed by an Internet browser, or between pages or paragraphs belonging to different electronic or non electronic documents or websites.

The invention also intends to provide a novel advertisement method and browsing system that significantly increases the exposure of material advertised to the readers/browsers, as well as "dynamically" deliver and/or stream advertisements to users using a media form or Internet browser to access information on the Internet. Said "static" advertisement delivery method and system where advertisements are pre-delivered and incorporated into the any type of typed, printed material hosted on Web sites.

Finally, the invention intends to provide an automatic advertisement matching system and method that will automatically match advertisement requests and advertisement offers resident in a database. Computer software to be developed for media and websites will automatically place the advertisement symbols within media contents and web pages to facilitate matching of advertisers with content providers. The software may also replace any type of textual or graphical character with the desirable advertisement symbols.

In review, the primary objective of the present invention is to provide a method and system to place advertisement symbols within media content to increase the exposure to the readers/browsers benefiting the reader/browser and the advertiser. The invention intends to enable corporations and individuals to develop stronger revenue models using this new method of advertisement.

About: SmartAD(TM)

SmartAD(TM) uses a patent pending technology to insert graphical images (logos, objects, etc.) into existing text, replacing non alphanumeric characters with the graphical images for the purpose of brand exposure. In addition to creating a visual impact on the viewer the images can be used to establish links in internet based uses.

About: Fortune Market Media

Fortune Market Media (FMM) is a diversified media and communication corporation servicing public and private companies with our turn-key media solutions. FMM is the leader in creating original programming for interactive media online, mobile, traditional print, radio and TV. FMM powerhouse production team allows it to create original programming that will reach targeted audience. FMM helps build businesses organically by connecting their brands with their desired demographic.

Safe Harbor Act: This release may contain 'forward-looking statements' within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E the Securities Exchange Act of 1934, as amended and such forward-looking statements are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995.

SOURCE Fortune Market Media, Inc.