Ford is Europe's CV Leader for Third Year Running;

NEWS

www.youtube.com/FordofEurope

Ford becomes No. 3 in German Total Vehicle Market

www.twitter.com/FordEU

FULL YEAR 2017 SALES

Total Vehicle

Total Vehicle Sales Market SharePassenger Vehicle

SalesPassenger Vehicle

Market ShareCommercial Vehicle

SalesCommercial Vehicle

Market Share

Euro 20*

1,358,100

7.7%

1,005,900

6.7%

352,200

13.5%

Versus Full Year 2016

0.5%

-0.2 ppt

-1.6%

-0.3 ppt

7.2%

0.3 ppt

FULL YEAR HIGHLIGHTS

Ford sold 1,358,100 vehicles in 2017 in its traditional Euro 20 markets*, up 0.5 percent compared with 2016 - the best sales volume result in these markets since 2009. Across all its 50 European markets, Ford sold 1,562,100 vehicles, an increase of 1.4 percent

Total vehicle market share in the Euro 20 for the year was 7.7 percent, down 0.2 percentage points

Ford was Europe's No. 1 commercial vehicle brand for the third consecutive year, with 352,200 sold, up 7.2 percent. CV market share at 13.5 percent was up 0.3 ppt

Transit family sales of 287,600 were the best ever recorded for this unique range of commercial vehicles

Ford Sports Utility Vehicle (SUV) sales up 24.3 percent for the year, driven by best-ever sales years for the EcoSport, Kuga and Edge. Ford sold 230,600 SUVs in its Euro 20 markets, approaching 1 in 5 of every new Ford vehicle sold in Europe

Retail and fleet customer sales accounted for 73 percent of Ford passenger vehicle sales in Ford's top five traditional European markets in 2017. In Euro 20 markets Ford's passenger vehicle sales were 4.4 percentage points higher than the industry average.

High-series vehicles - including Titanium, Vignale, ST-Line, ST and RS - made up 65 percent of passenger car sales in the Euro 20 for the full year, up 4.5 percentage points

Ford's Top Five European markets by total sales volume in 2017 were: U.K. (407,100); Germany (292,300); Italy (156,000); Turkey (116,200); and France (113,200).

See December sales highlights in the accompanying tables

* Ford of Europe reports sales for its 20 European traditional markets where it is represented through National Sales Companies: Austria, Belgium, Britain, Czech Republic, Denmark, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Netherlands, Norway, Poland, Portugal, Spain, Romania, Sweden and Switzerland

For news releases, related materials and high-resolution photos and video, visitwww.media.ford.com. Follow atwww.youtube.com/FordofEuropeor www.twitter.com/FordEU

"Ford achieved our best yearly sales volume in Europe since 2009; maintained our CV leadership for the third successive year; and became the No. 3 brand in Germany. With new Fiesta and EcoSport production up and running, Fiesta ST and Fiesta Active models coming soon, and an all-new Focus to look forward to, 2018 is set to be a strong year for Ford in Europe."

Roelant de Waard, vice president, Marketing, Sales and Service, Ford of Europe

VEHICLE AND MARKET NEWS

Fiesta Active coming in 2018

Ranger pickup

Ford has been the U.K.'s No. 1 car brand for 41 consecutive years, with Fiesta the country's top-selling new car for the past nine years. Ford has been the best-selling CV brand for 52 successive years, with CV sales in 2017 reaching an all-time record of 124,000

Ford was Germany's No. 3 top-selling brand for total vehicle sales in 2017, with 292,300 vehicles sold, up 8,800 on the previous year. With a market share of 7.7 percent, Ford's market share in Germany increased by 0.1 percentage pointMore than 86,300 new Fiesta cars have now been sold to customers across Europe. In 2018, the Fiesta range will be strengthened even further with the arrival of the Fiesta ST and Fiesta Active coming later in the year

The Ford Ranger continues to cement its position as Europe's favourite pickup, with sales of 44,000 in 2017 - a 15.1 percent increase on 2016. Last year was the Ranger pickup's best-ever year for sales in Europe

Ford of Europe Full Year Sales 2017

DECEMBER AND FULL YEAR 2017 SALES

December 2017 Sales Volume (registrations)

Euro 20 1

December '17

YTDDecember '17

Industry

1,314,800 dow n 64,500 / (4.7) % vs. Dec.'16

17,649,000 up 534,000 / 3.1 % vs. YTD '16

Ford

96,900 dow n 6,100 / (5.9) % vs. Dec.'16

1,358,100 up 7,200 / 0.5 % vs. YTD '16

Euro 22 2

Industry

1,627,600 dow n 45,800 / (2.7) % vs. Dec.'16

20,262,700 up 686,000 / 3.5 % vs. YTD '16

Ford

120,200 dow n 3,300 / (2.6) % vs. Dec.'16

1,524,700 up 16,500 / 1.1 % vs. YTD '16

Total Euro 50 3

Industry

1,674,900 dow n 41,300 / (2.4) % vs. Dec.'16

20,862,000 up 754,200 / 3.8 % vs. YTD '16

Ford

123,300 dow n 3,700 / (2.9) % vs. Dec.'16

1,562,100 up 21,300 / 1.4 % vs. YTD '16

1 The Euro 20 markets are: Austria, Belgium, Britain, Czech Republic, Denmark, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Netherlands, Norw ay, Poland, Portugal, Spain, Romania, Sw eden and Sw itzerland.

  • 2 The Euro 22 markets are: Euro 20 plus Russia and Turkey.

  • 3 Total Euro 50 composed of EURO 22 registrations and EDM 28 retail sales, as total EDM 28 registrations figures are not available. Industry retail sales data not available. EDM 28 or European Direct Markets are: Albania, Andorra, Armenia, Azerbaijan, Belarus, Bosnia-Herzegovina, Bulgaria, Croatia, Cyprus, Estonia, Georgia, Gibraltar, Kazakhstan, Kyrgysztan, Kosovo, Latvia, Lithuania, Macedonia, Malta, Moldova, Montenegro, Serbia, Slovakia, Slovenia, Tajikistan, Turkmenistan, Ukraine and Uzbekistan

Dec 2017 Market Share *

December '17

YTDDecember '17

Euro 20

7.4% dow n 0.1 ppts vs. Dec.'16

7.7% dow n 0.2 ppts vs. YTD '16

Total Euro 22

7.4% flat 0.0 ppts vs. Dec.'16

7.5% dow n 0.2 ppts vs. YTD '16

Total Euro 50

7.4% flat 0.0 ppts vs. Dec.'16

7.5% dow n 0.2 ppts vs. YTD '16

* Ford share calculated w ith preliminary industry results for some markets. Therefore, industry and share are subject to change slightly due to minor adjustments in some markets as official sources publish their final industry data.

** Dec 2017 Retail Market Share

December '17

YTDDecember '17

Key European markets

6.4%

7.4%

dow n 0.5 ppts vs YAGO

dow n 0.4 ppts vs YAGO

** The Key European markets are: Britain, Germany, France, Italy and Spain. Ford volume and Industry in these markets represent 75 to 80% of the Europe 20 volume.

CONTACT

John Gardiner

Ford of Europe +49 221 9019985jgardin2@ford.com

2

Ford of Europe Full Year Sales 2017

DECEMBER AND FULL YEAR 2017 SALES

Ford Top 5 Markets ranked by Dec volume (registrations)

Market

December '17

Volumeo/(u) '16

Shareo/(u) '16

1. Britain

24,900

(5,000)

13.5 %

(0.8) ppts

2. Germany

23,500

1,300

8.3 %

0.6

3. Turkey

17,600

1,300

12.6 %

1.3

4. Italy

10,800

(300)

7.5 %

0.2

5. France

9,200

-

3.9 %

0.0

Market

YTDDecember '17

Volumeo/(u) '16

Shareo/(u) '16

1. Britain

407,100

(28,800)

13.8 %

(0.2) ppts

2. Germany

292,300

8,800

7.7 %

0.1

3. Italy

156,000

9,900

7.2 %

0.0

4. Turkey

116,200

1,400

11.9 %

0.5

5. France

113,200

8,500

4.4 %

0.1

Top 5 Markets ranked by Ford's share in Dec

Market

December '17

Shareo/(u) '16

Volumeo/(u) '16

1. Ireland

18.8 %

4.8 ppts

100

-

2. Britain

13.5 %

(0.8)

24,900

(5,000)

3. Turkey

12.6 %

1.3

17,600

1,300

4. Hungary

11.4 %

(1.2)

1,600

(100)

5. Greece

8.4 %

0.9

500

100

Market

YTDDecember '17

Shareo/(u) '16

Volumeo/(u) '16

1. Britain

13.8 %

(0.2) ppts

407,100

(28,800)

2. Turkey

11.9 %

0.5

116,200

1,400

3. Ireland

11.4 %

(1.1)

18,000

(4,200)

4. Hungary

11.3 %

(1.0)

16,200

1,000

5. Romania

8.9 %

0.9

11,800

2,300

Dec Sales by vehicle line (Euro 20)

Model

December '17

o/(u) December '16

YTDDecember '17

o/(u) YTD December '16

KA

-

100

(21,100)

KA+

3,700

1,100

50,600

39,900

Fiesta

17,100

(5,600)

253,600

(43,700)

B-MAX

1,500

(1,000)

43,400

3,500

Ecosport

2,800

(1,000)

62,700

5,500

Focus

14,800

(1,400)

210,500

300

C-MAX

4,600

(900)

67,100

(13,500)

Kuga

12,400

4,500

151,900

32,700

Mondeo

3,400

(900)

55,800

(14,800)

S-MAX

2,200

(300)

31,200

(8,900)

Galaxy

1,400

-

18,600

(1,700)

Mustang

800

(200)

13,100

(2,200)

Edge

1,000

(400)

16,000

6,800

Tourneo Courier

1,500

200

16,000

1,500

Tourneo Connect

1,100

(100)

15,100

(800)

Tourneo Custom

1,200

200

13,400

5,000

Transit Courier

1,800

100

19,600

2,700

Transit Connect

4,500

300

55,900

4,900

Transit Custom

10,700

900

123,100

4,900

Transit

5,900

(1,400)

88,700

3,900

Ranger

4,200

700

44,400

5,800

Other ****

300

(700)

7,100

(3,600)

Total Sales

96,900

(6,100)

1,358,100

7,200

**** Figures largely include vehicles such as Car Derived Vans and imports.

3

Ford of Europe Full Year Sales 2017

Ford Motor Company published this content on 11 January 2018 and is solely responsible for the information contained herein.
Distributed by Public, unedited and unaltered, on 11 January 2018 15:34:09 UTC.

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