Flyr AS andFLYR Labs today announced a commercial agreement to increase and enable the airline's exceptional revenue performance, added customer value, and cost optimization.FLYR Labs is a rapidly growing and innovative global company that integrates AI-based pricing, forecasting, and retailing capabilities and is backed by major investors. "As a digitally minded airline, we are excited about the strategic partnership withFLYR Labs . Their capabilities align perfectly with our own state-of-the-art IT platform, which has earned investments near 100 MNOK. This strategic partnership will enable us to extend our platform with the latest cutting-edge technologies across our business and provide our customers with an improved user experience through more tailored offerings, while at the same time optimizing our commercial performance and cost-savings through better decision-making," said CEO Brede Huser ofFlyr. As the world's first pure native IATA ONE Order airline,Flyr AS already boasts unique expertise in this area and has developed brand new proprietary and cost -efficient IT solutions. The new partnership withFLYR Labs will build on the airline's in-house developed accounting, settlement, and billing technologies by pairing them with new capabilities across offer and order management and AI -powered decision intelligence. "From a cost perspective, our platform reduces distribution and sales costs by over 50% compared to our competitors. From a technology perspective, the platform provides a frictionless digital customer journey with a high conversion rate, demonstrated by the fact that we have a share of up to 50% of all bookings made on a mobile phone. As we own all our data, we have access to large amounts of information that enable cost-effective communication with the individual traveler. We have experienced significant interest from other industry players who request assistance and to potentially access components from our platform, or simply to 'hire' our IT department," added Huser. Founded years apart, the coincidental namesake companies extend their existing partnerships on the back of the AirBroker ONE platform, a business acquired byFLYR Labs in 2022. The expanded engagement will provideFlyr AS with AI-based pricing and forecasting capabilities across products, and access to an enhanced booking engine that unleashes next-generation retailing capabilities. Included under the agreement are dynamic ancillary pricing capabilities that maximize conversion and revenue. The solution allows for optimization at different customer touchpoints, ensuring that customers can be provided with the right product, at the right price, and in the right channel. "It's a pleasure to work with an airline that actively pursues technology for the betterment of its business and its customers," saidAlex Mans , founder and CEO ofFLYR Labs . "Our Revenue Operating System will help Flyr's decision -making, resulting in improved outcomes across its commercial functions and more personalized customer experiences. This partnership is also a great opportunity forFLYR Labs , as it will showcase the full power of our end-to-end solution portfolio." With FLYR's commercial intelligence and optimization platform coupled with the backend capability developed byFlyr AS for billing, settlement, and accounting, the combination represents an industry-first example of a "One Order" operated airline. These capabilities will come together for live operation atFlyr AS by mid-2023. For further information please contact:Flyr AS :Lasse Sandaker-Nielsen , Chief Corporate Affairs Officer, lsn@flyr.comFLYR Labs : media@flyrlabs.com AboutFlyr AS Flyr isNorway's new airline that in just over a year in the air has excited the market with popular destinations, affordable fares, and friendly service. The route network includes several destinations inNorway , several European cities such asParis ,Rome ,Brussels ,Berlin , andBarcelona , as well as typical holiday destinations such asAlicante , Malaga, and Las Palmas. During the summer season, the company also offers flights to a number of other destinations inPortugal ,Greece ,Croatia , andItaly . All of Flyr's 450 dedicated colleagues are permanently and directly employed by the airline. Flyr has a fleet of 12 Boeing 737-800 and Boeing 737-8 aircraft with an average age of about five years. This makes the fleet the most modern, most fuel-efficient, and most environmentally friendly in the Nordics. Since it took to the skies, 1.8 million have chosen to travel with the airline, and 350,000 are members of the loyalty program. The company's latest systems enable easy and efficient operations with few resources. New technology also makes it possible to offer guests a fully digital journey from booking to arrival at the destination. To learn more, visit www.flyr.com. AboutFLYR Labs FLYR Labs , the pioneer of The Revenue Operating System, is focused on the relentless application of advanced and intuitive technologies that help transportation leaders unlock their highest potential. Its clean sheet, vertically integrated platform, brings data, forecasting, pricing, reporting, and simulation capabilities into a "single pane of glass" that informs and automates commercial-wide functions. FLYR's end-to-end platform enables all commercial decisions and eCommerce experiences, including an internet booking engine (IBE), offer management, customer messaging, customer management, and content management capabilities, resulting in improved revenue performance and digital customer experiences.FLYR Labs is headquartered inCalifornia with offices inLos Angeles ,San Francisco ,Dallas , Krakow, andAmsterdam . To learn more aboutFLYR Labs , visit flyrlabs.com or follow @flyrlabs on Twitter and LinkedIn.
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