Hard Rock Hotel & Casino Tulsa has unveiled an outdoor, double-sided DaktronicsLED screen adjacent to Interstate 44 near Tulsa, Oklahoma, which the firm says is one of the largest in the state at 134 feet in height, according to a press release.

The display was created in partnership between Daktronics, Acura Neon Sign Company — a signage and installation firm — and Cherokee Nation Entertainment.

"Daktronics and Acura Neon have done an impressive job with our flagship casino's marquee," Martin Madewell, general manager of Hard Rock Hotel & Casino Tulsa, said in the press release. "We have a track record of bringing the best entertainment to Tulsa, and that includes embracing technology that sets the tone for what guests will experience during the visit."

Provided by Daktronics.

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