Coveo reported the appointment of Mark Floisand as chief marketing officer to lead the company's global marketing organization. As CMO, Floisand is responsible for the overall strategy, execution and operations of Coveo's global marketing organization. Floisand has over 20 years of marketing, sales and general management experience in the enterprise and cloud software industry, spanning blue chip and start-up companies across three continents, including Apple, Adobe, BusinessObjects and SAP.

Floisand was most recently with Sitecore, a Coveo technology partner, where he led product marketing globally.