Accelerize Inc. and its digital marketing software division, CAKE announced the launch of The Journey Agency, a new division that provides agency services which empower enterprises to realize the full potential of their digital marketing campaigns. The Journey Agency offers a broad, consultative approach to strategy and execution including media buying, creative design, product positioning, content creation and a host of other tactics to support a brand’s digital marketing initiatives. Journey by CAKE has long been the preferred marketing intelligence platform of choice among leading enterprise brands in the financial, mortgage, e-commerce, and other industries. An invaluable asset to organizations around the globe, the CAKE team has delivered on offering managed and professional services designed to maximize client investments in CAKE’s cloud-based solution that collects and analyzes cross-channel data. With the addition of The Journey Agency, CAKE enables marketers to leverage insights generated from CAKE’s technology and merge them seamlessly into overall marketing strategy and campaign execution.