Blackbaud Inc. announced that arts and cultural organizations now have the opportunity to access the power of ResearchPoint™, its cloud prospect research solution, directly within Altru®, its cultural management solution. Embedded directly within the solution, ResearchPoint can be enabled, giving users a seamless experience to enhance their prospect management activities alongside their patron and donor management. Altru is a cloud solution that helps arts and cultural organizations consolidate admissions, membership, fundraising, merchandise, marketing and more, giving users a comprehensive view of their supporters.

Powered by Blackbaud's NOZA database of philanthropic giving and a host of partner datasets, with ResearchPoint, users will have the ability to: discover, verify, and track patrons' income, assets, and philanthropic giving history, make their donor data actionable while simplifying their prospect management and research processes. Efficiently handle vast amounts of critical prospect lists and data, have confidence in their data through confirmed and verifiable information, manage all their research within Altru without having to track list imports and exports.