Audacy : Unrivaled Leader in Sports Audio Content and Entertainment, Launches Audacy Sports
April 23, 2024 at 09:01 am EDT
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PHILADELPHIA, PA - April 23, 2024 - Audacy is launching Audacy Sports to deliver a powerful selling proposition to the ad-buying marketplace.
Audacy creates more live, local and original premium Audio sports content than any other media company. Aggregating its market-leading broadcast, digital and podcast inventory under Audacy Sports unleashes a market-differentiating opportunity for advertisers to connect with 43 million monthly listeners across the company's sports portfolio while continuing to build equity in the Audacy brand. This announcement follows Audacy's recent unveiling of Audacy Podcasts, a move to consolidate its podcast production and go-to-market monetization approach.
"We're thrilled to bring together our unrivaled sports portfolio under Audacy Sports," said Lee Davis, Senior Vice President of Sports Monetization, Audacy. "Consolidating our cross-platform sellable assets under one name creates a compelling opportunity for brands to connect with listeners at scale - through our digital and broadcast network platforms or locally, through our owned sports stations - wherever and whenever they tune into Audacy content."
Audacy Sports is powered by the Company's portfolio of 40 owned-and-operated all-sports stations and affiliates, 160 sports streaming channels on the Audacy app, and the No 1. sports podcast network featuring over 600 titles and live events. Audacy Sports also serves as the home to 150 professional and collegiate teams, including play-by-play broadcasts and produces two national multiplatform sports networks, both distributed in partnership with Westwood One: Infinity Sports Network (formerly known as CBS Sports Radio) with over 300 U.S. affiliates and BetQLNetwork. Audacy Sports proudly serves as the official audio and podcast partner of Major League Baseball, granting exclusive access to inventory for streaming audio play-by-play in both English and Spanish and official podcasts for the league.
Audacy Sports launches at the NFL Draft in Detroit as the Company gears up to provide unparalleled Draft analysis, expert opinion and exclusive, behind-the-scenes access for fans. Throughout the week, Audacy Sports will host its own Radio Row in Detroit with several of its leading brands, publish a multitude of podcast episodes previewing the Draft and analyzing each round and team results, deliver betting analysis from BetQL Network and host a private intimate concert with Jelly Roll at The Fillmore.
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Audacy, Inc. is a multi-platform audio content and entertainment company. The Company is a creator of live, original events, including large-scale concerts, intimate live performances with big artists on small stages. The Company offers local and national advertisers integrated marketing solutions across its broadcast, digital, podcast and event platforms, delivering the power of local connections on a national scale. The Company operates digital properties on multiple platforms, including Websites, mobile apps, and social media. It provides streaming services through its Audacy app and Website, its integrated digital platform where consumers discover and connect live with premium, curated content powered by over 2,639 radio and digital stations and their websites, podcasts, audio on-demand, and exclusive content across entertainment, music, news and sports. It also provides embedded advertisements in its owned and operated podcasts and other on-demand content.