Amplify Snack Brands, Inc. (“Amplify” or the “Company”) (NYSE:BETR) today announced the launch of new SkinnyPop Popcorn flavors and the official national launch of Paqui Tortilla Chips across the U.S. and Canada. With these new flavors in its portfolio, Amplify is offering 22 new options for consumers to enjoy both SkinnyPop and Paqui products, reflecting consumers’ growing focus on health and wellness and preference for great tasting and convenient Better-for-You (BFY) snacks.

“We are excited to introduce new flavors and products into the Amplify portfolio that provide consumers with unique and delicious BFY snacking options,” said Tom Ennis, Amplify’s president and chief executive officer. “These new snacks remain true to our company’s core mission of snacking without compromise in that they are non-GMO, gluten free, contain no artificial flavors, ingredients or preservatives.”

Under Amplify’s anchor SkinnyPop brand, consumers are now able to enjoy the new flavors of Jalapeño and Dusted Dark Chocolate. Jalapeño SkinnyPop offers a subtly spicy kick and Dusted Dark Chocolate SkinnyPop is light yet dark, sweet yet salty – both made using the simplest ingredients possible to bring consumers the best tasting popcorn.

The packaging variations in the U.S. include 4.4oz Jalapeño, 4.4oz Dusted Dark Chocolate and 1oz Jalapeño. In addition, Canadian consumers can enjoy SkinnyPop Sea Salt & Pepper 4.4oz, SkinnyPop Original flavor SkinnyPack, and the Original 10oz SkinnyPop.

With the official national launch of Paqui, consumers across the country can now take advantage of a range of great tasting BFY tortilla chips. Like SkinnyPop, Paqui Tortilla Chips are gluten free and contain no artificial ingredients, no MSG, no artificial flavors and no preservatives. Paqui products are available in the following flavors:

  • Nacho Cheese Especial
  • Very Verde Good
  • Grilled Habanero
  • Sea Salt Delights
  • Roasted Jalapeño
  • Haunted Ghost Pepper

“We are thrilled about the retail distribution we are witnessing for both Paqui and our new SkinnyPop flavors. Paqui is all about offering consumers great tasting tortilla chips using the fewest, simplest and most transparent ingredients possible,” added Ennis. “Officially launching the Paqui brand on a national scale and in Canada is a key milestone for our company and we will continue to build our product offering by creating new and innovative flavors, packaging alternatives and products. Amplify remains focused on offering consumers great tasting BFY snacks with simple, natural ingredients while becoming the go-to supplier of BFY snacks to retailers.”

Paqui Tortilla Chips are now available in the following packaging variations in the U.S. and Canada:

5.5oz

  • Sea Salt Delights
  • Very Verde Good
  • Nacho Cheese Especial
  • Roasted Jalapeño
  • Grilled Habanero
  • Haunted Ghost Pepper

2oz

  • Very Verde Good
  • Nacho Cheese Especial
  • Haunted Ghost Pepper

20oz

  • Nacho Cheese Especial
  • Very Verde Good

22oz

  • Nacho Cheese Especial
  • Very Verde Good

155g (Canadian)

  • Nacho Cheese Especial
  • Very Verde Good
  • Grilled Habanero

Both Paqui Tortilla Chips and the new SkinnyPop Popcorn flavors will be available starting February 2016.

About Amplify Snack Brands, Inc.

Amplify Snack Brands is a snack food company focused on developing and marketing products that appeal to consumers’ growing preference for Better-For-You (BFY) snacks. Through their simple, major allergen-free and non-GMO ingredients, Amplify’s brands embody the Company’s BFY mission and have amassed a loyal customer base across a wide range of food distribution channels in the United States and Canada. For additional information, please visit: http://amplifysnackbrands.com/