American CareSource Holdings, Inc. announced the employment of its new President and Chief Operating Officer, Norman Winland. Mr. Winland has over 23 years of experience growing and managing successful urgent care companies. He spent over 15 years with Dallas-based CareNow, where he served as Senior Vice President responsible for the comprehensive management of the company's 18 urgent care centers.

His duties included, among other things, management of center operations, oversight of site- and company-level marketing, site selection and development of de novo centers, IT management, new product and service line implementation, and general financial and revenue cycle oversight. Mr. Winland was instrumental in CareNow's growth from 4 to 18 locations. He later served as Director of Urgent Care Operations for Tenet Healthcare Corporation, where he assisted in Tenet's entry into the urgent care market.

Mr. Winland served as Chief Operating Officer for PrimaCare Medical Centers. As COO, Mr. Winland managed all operational aspects of the urgent care business and ultimately played an integral role in PrimaCare's sale to NextCare Holdings, Inc. Most recently, Mr. Winland has served as an executive consultant to American CareSource since May 4, 2015.