Unless the context requires otherwise, references to the "Company," "Alfi,"
"we," "us" and "our" refer to Alfi, Inc., a Delaware corporation and its wholly
owned subsidiary, Alfi (N.I.), Ltd, formed in Belfast, Northern Ireland on
September 18, 2018. Unless otherwise noted, the share and per share information
in this Quarterly Report reflect a forward stock split of the Common Stock
privately held before the IPO at a ratio of 1.260023:1 effective on March 15,
2021.

Cautionary Statement Regarding Forward-Looking Statements



This Quarterly Report contains forward-looking statements within the meaning of
Section 27A of the Securities Act and Section 21E of the Exchange Act.
Forward-looking statements generally relate to future events or our future
financial or operating performance. Forward-looking statements in this Quarterly
Report include statements regarding our business and technology development, our
strategy, future operations, anticipated financial position, estimated revenues
and losses, projected costs, prospects, plans and objectives of management. In
some cases, you can identify forward-looking statements because they contain
words such as "may," "should," "expects," "plans," "anticipates," "could,"
"intends," "target," "projects," "contemplates," "believes," "estimates,"
"predicts," "potential" or "continue" or the negative of these words or other
similar terms or expressions that concern our expectations, strategy, plans or
intentions. These forward-looking statements are not guarantees of future
performance; they reflect our current views with respect to future events and
are based on assumptions and are subject to known and unknown risks,
uncertainties and other factors that

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may cause our actual results, performance or achievements to be materially different from expectations or results projected or implied by forward-looking statements.



We discuss many of these risks in other filings we make from time to time with
the SEC. Also, these forward-looking statements represent our estimates and
assumptions only as of the date of this Quarterly Report, which are inherently
subject to change and involve risks and uncertainties. Unless required by
federal securities laws, we assume no obligation to update any of these
forward-looking statements, or to update the reasons actual results could differ
materially from those anticipated, to reflect circumstances or events that occur
after the statements are made. Given these uncertainties, investors should not
place undue reliance on these forward-looking statements.

Investors should read this Quarterly Report, and the documents that we reference
in this Quarterly Report and have filed with the SEC, with the understanding
that our actual future results may be materially different from what we expect.
We qualify all of our forward-looking statements by these cautionary statements.

Overview


We seek to provide solutions that bring transparency and accountability to the
DOOH advertising marketplace.  Alfi uses artificial intelligence and big data
analytics to measure and disseminate audience presence and audience
demographics. Our computer vision technology is powered by proprietary
artificial intelligence, to determine the relevant demographic and geospecific
information of the audience in front of an Alfi-enabled device, such as a tablet
or kiosk.  Alfi can then deliver in real-time, the advertisements to that
particular viewer based on the viewer's demographic profile and/or geolocation.
 Alfi is designed to deliver the right marketing content, to the right person at
the right time in a responsible and ethical manner.  By delivering the
advertisements most relevant to the audience in front of the device, we connect
our advertising customers to the viewers they seek to target.  The result is
higher click through rates ("CTRs"), higher QR code scans and higher cost per
thousand rates ("CPMs").

Alfi seeks to solve the problems facing advertisers in the DOOH marketplace, as
its proprietary technology is designed to measure the audience when an
advertisement is displayed.  Our data rich reporting functionality is able to
inform the advertiser exactly when someone viewed each ad, as well as the
general demographic and geospecific characteristics of the viewing audience.
Alfi gives large and small businesses access to data-driven insights by
expanding their advertising capabilities, providing analytical sophistication
and delivering it all over multiple devices.  In addition to the traditional
Content Management System model that delivers adverts on a scheduled loop,
Alfi's technology is able to first analyze the audience and determine the most
relevant content to be displayed.

Alfi has created an enterprise grade, multimedia computer vision and machine
learning platform, capable of generating powerful advertising recommendations
and insights.  Multiple technologies work together with viewer privacy and
data-rich reporting as our primary objectives.  Alfi is able to use a facial
fingerprinting process to make demographic determinations.  As such, Alfi makes
no attempt to identify the individual in front of the screen.  Brand owners do
not need to know someone's name or invade their privacy to gain a deeper
understanding of the consumers who view their content.  By providing age, gender
and geolocation information, we believe brand owners should have the pertinent
data they need for meaningful insight.  From an analytics perspective, these
data points are intended to provide meaningful reporting instead of arbitrary
calculations based on estimates of ad engagement.

Alfi seeks to solve the problem of providing real time, accurate and rich
reporting on customer demographics, usage, interactivity and engagement while
never storing any personally identifiable information.  No viewer is ever
required, or requested by us, to enter any information about themselves on any
Alfi-enabled device.

Our initial focus was to place our Alfi-enabled devices in malls, airports
rideshares and taxis. We recently shifted our focus to prioritize placement of
devices in rideshares with a view toward growing that business to operate it
profitably.

Currently, we intend to charge customers solely based on a CPM, or ads
delivered, model. As we continue to prove Alfi in the marketplace, we expect to
charge customers based on a combination of CPM and CTR, and we expect we will
generate higher CPM rates than typical DOOH advertising platforms because of our
unique ability to only deliver ads to the customer's desired demographic.  In
addition, we also intend to provide the aggregated data to the brands so they
can make more informed advertising decisions.

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Recent Developments

Credit and Security Agreement - Related Party



On June 27, 2022, the Company and a related party lender, Lee Aerospace, entered
into Amendment No. 1 to the Credit Agreement and the Amended Note, pursuant to
which the non-revolving line of credit available to the Company from the lender
was increased to $2,750,000 (see Note 6 Debt - Related Parties). The Amendment
No. 1 and the Amended Note do not otherwise amend the terms of the Credit
Agreement and related documents. Through June 30, 2022, the related party lender
funded to the Company $2,750,000 under the Credit Agreement.

Warrants Issued

During the six months ended June 30, 2022, the Company issued a warrant to purchase up to 1,250,000 shares of the Common Stock at a price of $1.51 per share in connection with the Credit Agreement (see Note 6 Debt - Related Parties). No warrants were exercised by warrant holders during the six months ended June 30, 2022. As of June 30, 2022, there were warrants to purchase 2,219,385 shares of Common Stock outstanding.

Changes in Executive Officers and Board Members

David Gardner, the Company's Chief Technology Officer, resigned from such position effective July 1, 2022 in order to pursue other opportunities to accommodate personal circumstances.

Allen Capsuto resigned as a director of the Company and Chair of the Audit Committee, effective July 14, 2022. Mr. Capsuto's resignation was not because of a disagreement with the Company on any matter relating to the Company's operations, policies or practices.

Jeremy D. Daniel was appointed by the Board to serve as a director of the Company, to fill the vacancy on the Board created by Mr. Capsuto's resignation, and as Chair of the Audit Committee, effective July 14, 2022.

James Lee, the Chairman of the Board, was appointed by the Board to serve as the Company's Interim Chief Executive Officer, effective July 22, 2022.

Impact of COVID-19



On January 30, 2020, the World Health Organization ("WHO") announced a global
health emergency caused by a new strain of the coronavirus and advised of the
risks to the international community as the virus spread globally. In March
2020, the WHO classified the COVID-19 outbreak as a pandemic based on the rapid
increase in exposure globally. The spread of COVID-19 coronavirus has caused
public health officials to recommend precautions to mitigate the spread of the
virus, especially as to travel and congregating in large numbers. In addition,
certain states and municipalities have enacted quarantining regulations which
severely limit the ability of people to move and travel.

COVID-19 has adversely affected the Company's financial condition and results of
operations. The impact of the COVID-19 outbreak on businesses and the economy in
the United States is expected to continue to be significant. The extent to which
the COVID-19 outbreak will continue to impact businesses and the economy is
highly uncertain. Accordingly, the Company cannot predict the extent to which
its financial condition and results of operation will be affected.

Results of Operations

Revenues

In general, the Company earns revenue from rideshares or SaaS contracts with operating companies who maintain their own network and lease the Alfi platform.



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Operating Expenses

Compensation and benefits expenses include compensation expenses related to our
executive, finance, and administrative personnel (including salaries,
commissions, bonuses, stock-based compensation, payroll taxes, and contract
labor costs). Other general and administrative expenses include communications
and technology costs, professional fees, selling and marketing fees, legal fees,
and rent and occupancy expense.

Three-Month Period Ended June 30, 2022, Compared to Three-Month Period Ended June 30, 2021


For the three months ended June 30, 2022, the Company's net loss increased to
$5,549,426, an increase of $1,247,704 compared with the net loss of $4,301,722
for the three months ended June 30, 2021. The increase was primarily due to
higher operating expenses, as discussed below.

                                               Three months      Three months
                                              ended Jun 30,     ended Jun 30,
                                                   2022              2021           $ Change       % Change
Revenues                                      $      129,302    $          936    $     128,366         N/M

Operating expenses
Compensation and benefits                          1,473,201         1,197,742          275,459        23.0 %
Other general and administrative                   2,688,297         2,311,290          377,007        16.3 %
Loss on disposal of property and equipment           849,337                 -          849,337         N/M
Depreciation and amortization                        416,073           248,173          167,900        67.7 %
Total operating expenses                           5,426,908         3,757,205        1,669,703        44.4 %

Operating loss                                   (5,297,606)      

(3,756,269) (1,541,337) 41.0 %



Other income (expense)
Other income                                          41,914            16,334           25,580       156.6 %
Interest expense                                   (293,734)         (561,786)          268,052      (47.7) %
Total other expense                                (251,820)         (545,453)          293,633      (53.8) %

Net loss before provision for income taxes (5,549,426) (4,301,722) (1,247,704) 29.0 % Provision for income taxes

                                 -                 -                -         0.0 %

Net loss after provision for income taxes $ (5,549,426) $ (4,301,722) $ (1,247,704) 29.0 %




Revenues

For the three months ended June 30, 2022 and 2021, net revenues were $129,302 and $936, respectively. The Company earned revenues from customers for advertising delivered through Alfi-owned devices.

Compensation Expenses



For the three months ended June 30, 2022 and 2021, compensation and benefits
expenses were $1,473,201 and $1,197,742, respectively. The increase of $275,459
reflected higher salary and contract labor costs related to increased headcount
to support operating the Company's technology platform. The Company initiated
changes during the three months ended June 30, 2022, including outsourcing
certain jobs, to reduce compensation expenses for future periods.

Other General and Administrative Expenses

For the three months ended June 30, 2022 and 2021, other general and administrative expenses were $2,688,297 and $2,311,290, respectively. The increase of $377,007 reflected higher legal fees related to litigation, claims, and assessments (see Note 7 Commitments and Contingencies), increases in incentive and revenue-sharing payments to drivers and data network charges resulting



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from an increase in the number of tablets in operation, and higher audit fees
related to the restatement of Prior Period Financial Statements. These increases
were partially offset by reductions in marketing and other expenses.

Loss on Disposal of Property and Equipment



During the three months ended June 30, 2022, the Company reviewed the carrying
value of tablets for impairment and concluded that 5,600 tablets distributed to
rideshare drivers were no longer in service and may not be returned to the
Company. The Company recorded a charge of $833,337 for the loss on disposal
associated with these tablets.

In addition, during the three months ended June 30, 2022, the Company recorded a
charge of $16,000 for the loss on disposal of furniture and fixtures located in
its Belfast, N.I. office. The Company is in negotiations with its landlord to
terminate the Belfast, N.I. office lease.

Depreciation and Amortization Expenses



Depreciation and amortization expense for the three months ended June 30, 2022
and 2021 were $416,073 and $248,173, respectively. The three months ended June
30, 2022 included depreciation expense for additional tablets purchased since
June 30, 2021.

Other Income (Expense)

Interest expense was $293,734 and $561,786 for the three months ended June 30,
2022, and 2021, respectively. During the three months ended June 30, 2022, the
Company entered into a Credit Agreement with a related party pursuant to which
it borrowed $2,750,000, and it accrued interest expense on this borrowing of
$293,734. The Company incurred interest expense of $561,786 during the three
months ended June 30, 2021, in connection with related party debt outstanding
prior to its IPO. The Company repaid all related party debt in May 2021 with a
portion of the cash proceeds from its IPO.

Six-Month Period Ended June 30, 2022, Compared to Six-Month Period Ended June 30, 2021


For the six months ended June 30, 2022, the Company's net loss increased to
$10,842,027, an increase of $3,831,474 compared with the net loss of $7,010,553
for the six months ended June 30, 2021. The increase was primarily due to higher
operating expenses, as discussed below.

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                                                Six months        Six months
                                              ended Jun 30,     ended Jun 30,
                                                   2022              2021            $Change      % Change

Revenues                                      $      192,605    $       18,386    $     174,219        N/M

Operating expenses
Compensation and benefits                          3,259,830         2,080,953        1,178,877       56.7 %
Other general and administrative                   5,843,029         3,563,149        2,279,880       64.0 %
Loss on disposal of property and equipment           849,337                 -          849,337        N/M
Depreciation and amortization                        832,645           495,488          337,157       68.0 %
Total operating expenses                          10,784,841         6,139,590        4,645,251       75.7 %

Operating loss                                  (10,592,236)      

(6,121,204) (4,471,032) 73.0 %



Other income (expense)
Other income                                          43,973            29,351           14,622       49.8 %
Interest expense                                   (293,764)         (918,700)          624,936     (68.0) %
Total other expense                                (249,791)         (889,349)          639,558     (71.9) %

Net loss before provision for income taxes (10,842,027) (7,010,553) (3,831,474) 54.7 % Provision for income taxes

                                 -                 -                -        0.0 %

Net loss after provision for income taxes $ (10,842,027) $ (7,010,553) $ (3,831,474) 54.7 %




Revenues

For the six months ended June 30, 2022 and 2021, net revenues were $192,605 and
$18,386, respectively. During the six months ended June 30, 2022, the Company
earned revenues from customers for advertising delivered through Alfi-owned
devices. The revenues earned during the six months ended June 30, 2021 related
to Alfi's first SaaS contract revenue generated from a retailer that paid Alfi
for the cost of the initial pilot for the company.

Compensation Expenses


For the six months ended June 30, 2022 and 2021, compensation and benefits
expenses were $3,259,830 and $2,080,953, respectively. The increase of
$1,178,877 reflected higher salary and contract labor costs related to increased
headcount to support operating the Company's technology platform. The Company
initiated changes during the six months ended June 30, 2022, including
outsourcing certain jobs, to reduce compensation expenses for future periods.

Other General and Administrative Expenses

For the six months ended June 30, 2022 and 2021, other general and administrative expenses were $5,843,029 and $3,563,149, respectively. The increase of $2,279,880 was largely due to significantly higher legal and professional fees related to the Company's previously disclosed internal independent investigation (see Note 4 Restatements of Previously Issued Financial Statements) and litigation, claims, and assessments (see Note 7 Commitments and Contingencies). Additionally, increases in incentive and revenue-sharing payments to drivers and data network charges resulting from an increase in the number of tablets in operation were offset by reductions in recruiting, marketing, and other expenses.

Loss on Disposal of Property and Equipment



During the six months ended June 30, 2022, the Company reviewed the carrying
value of tablets for impairment and concluded that 5,600 tablets distributed to
rideshare drivers were no longer in service and may not be returned to the
Company. The Company recorded a charge of $833,337 for the loss on disposal
associated with these tablets.

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In addition, during the six months ended June 30, 2022, the Company recorded a
charge of $16,000 for the loss on disposal of furniture and fixtures located in
its Belfast, N.I. office. The Company is in final negotiations with its landlord
to terminate the Belfast, N.I. office lease.

Depreciation and Amortization Expenses



Depreciation and amortization expense for the six months ended June 30, 2022 and
2021 were $832,645 and $495,488, respectively. The six months ended June 30,
2022 included depreciation expense for additional tablets purchased since June
30, 2021.

Other Income (Expense)

Interest expense was $293,764 and $918,700 for the six months ended June 30,
2022, and 2021, respectively. During April 2022, the Company entered into a
Credit Agreement with a related party pursuant to which it borrowed $2,750,000,
and it accrued interest expense on this borrowing of $293,734. The Company
incurred interest expense of $918,700 during the six months ended June 30, 2021,
in connection with related party debt outstanding prior to its IPO. The Company
repaid all related party debt in May 2021 with a portion of the cash proceeds
from its IPO.

Liquidity and Capital Resources


As of the date of this Quarterly Report, the Company has not yet generated
substantial revenue from customers and business activity has mainly consisted of
cash outflows associated with its business development activities. These
conditions indicate that there is substantial doubt about the Company's ability
to continue as a going concern within one year from the issuance date of the
consolidated financial statements.

The Company's primary source of operating funds since inception through April
2021 was cash proceeds from the private placements of preferred equity and debt
securities. During 2021, the Company completed its IPO yielding net proceeds to
the Company of approximately $15.7 million from the sale of Common Stock and
warrants and approximately $16.0 million from the exercise of warrants. The
capital raised included funding for working capital to launch and expand
operations in accordance with its business model.

On April 12, 2022, the Company entered into the Credit Agreement with a related
party lender, Lee Aerospace, pursuant to which the Company could borrow under a
non-revolving line of credit up to $2,500,000 for up to one year. On June 27,
2022, the Company and the related party lender entered into Amendment No. 1 and
an Amended Note, pursuant to which the non-revolving line of credit available to
the Company from the lender was increased to $2,750,000. The Company's ability
to draw on the non-revolving line of credit, to the extent available under the
Credit Agreement, is in the lender's sole discretion and subject to the Company
requesting such additional funds from the lender in accordance with the Credit
Agreement, the accuracy of the Company's representations in the Credit Agreement
and related documents, and that no default under the Credit Agreement has
occurred and is continuing under the Credit Agreement.

Through June 30, 2022, the lender funded to the Company $2,750,000 under the
Credit Agreement. The Amended Note matures on the earlier of: (i) the date upon
which the Company consummates a debt or equity financing in an amount equal to
or greater than $4,000,000 or (ii) April 12, 2023.

The Company has borrowed the maximum amount available under the Credit
Agreement. Since its inception, the Company has generated only nominal revenue
from customers and business activity and currently has very limited cash on
hand. The Company is endeavoring to raise additional capital through debt or
equity financing, but there is no assurance that additional capital will be
available on terms acceptable to the Company or will be sufficient to enable the
Company to complete its development activities or sustain operations. If the
Company is unable to raise sufficient additional capital to sustain operations,
then it will have to further extend payables, reduce overhead, or scale back its
current business plan until such additional capital is raised, any of which
could have a material adverse effect on the Company. There is no assurance that
such a plan will be successful. If the Company is unable to raise sufficient
additional capital to sustain operations, then the Company will be required to
pursue other alternatives which may include selling assets, selling or merging
its business, ceasing operations or filing a petition for bankruptcy (either
liquidation or reorganization) under applicable bankruptcy laws.

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Off-Balance Sheet Arrangements


We did not have, during the period presented, and we do not currently have, any
relationships with any organizations or financial partnerships, such as
structured finance or special purpose entities, which would have been
established for the purpose of facilitating off-balance sheet arrangements or
other contractually narrow or limited purposes.

Critical Accounting Policies and Significant Accounting Estimates



Our management's discussion and analysis of our financial condition and results
of operations are based on our financial statements, which have been prepared in
accordance with U.S. GAAP. The preparation of these financial statements
requires us to make estimates and assumptions that affect the reported amounts
of assets and liabilities and the disclosure of contingent assets and
liabilities as of the date of the financial statements as well as the reported
expenses during the reporting periods. Actual results may differ materially from
these estimates.

We believe that the assumptions and estimates associated with the evaluation of
revenue recognition criteria, including the determination of revenue recognition
as net versus gross in our revenue arrangements, useful lives of long-lived
assets and stock-based compensation expense have the greatest potential impact
on our consolidated financial statements. Therefore, we consider these to be our
critical accounting policies and estimates. By their nature, estimates are
subject to an inherent degree of uncertainty. Actual results could differ
materially from these estimates.

Our significant accounting policies are more fully described in our consolidated financial statements (Note 2) included in this Quarterly Report.

Recently Issued Accounting Standards

Our analysis of recently issued accounting standards are more fully described in our consolidated financial statements (Note 2) included in this Quarterly Report.

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