Zebra Technologies Corporation specialises in the design, manufacture and marketing of automatic identification and data capture technology systems. The products are mainly intended for the distribution, e-commerce, transportation, logistics and healthcare sectors. Net sales break down by category of products as follows:
- visibility and mobility systems (70%): mobile terminals (ruggedized computers, tablets, mobile radio transceivers, RFID readers, point-of-sale systems, interactive kiosks, etc.);
- product information and traceability systems (30%): barcode printers and scanners, card printers, RFID label printers and encoders, printing consumables (thermal transfer labels, receipt paper, ribbons, plastic cards, RFID tags, etc.) and location solutions.
Net sales by source of income are divided between sales of products (85%) and sales of services and software (15%).
At the end of 2022, the group operates 117 production sites worldwide.
Net sales are distributed geographically as follows: the United States (31.8%), North America (18.7%), Germany (16.4%), Europe/Middle East/Africa (16.8%), Asia/Pacific (10.5%) and Latin America (5.8%).