Late November 2017 the targeted negative communication campaign regarding one of Credit Agricole Bank top-managers has been launched in online web resources. This campaign started with the false information published on the website with reference to an unknown source at the National Police mentioning the employee of Credit Agricole Bank allegedly was involved in the incident with a violation of the road traffic regulations.

The days after the new negative article with some invented information targeting the same CAU's top-manager appeared on the same web resources. On 19 December the third wave of negative communication with referrals to false criminal cases with allegedly involvement of the same top-manager appeared on the broader number of web resources.

Credit Agricole Bank draws attention to the following:

  • The situation described in the material of that site is completely false and does not have any factual basis.
  • The tone and the subject of the published materials, several waves targeting concrete personality, same websites, the reference to the unknown source, the absence of any factual evidence indicate the planned and ordered nature of this articles.
  • Credit Agricole Bank regards this negative communication campaign as intended to damage the reputation of the bank and its employees. The defamation and false information distribution that harms the reputation is punishable by law. Credit Agricole demands to stop this negative communication, delete all these false articles and publish the refutation. Otherwise Credit Agricole will defend its reputation in the legal field.
  • Credit Agricole Bank also asks its clients and partners never trust this kind of publications and consider it as an act of negative targeted communication campaign

About Credit Agricole:

PJSC «CREDIT AGRICOLE BANK» is a modern universal bank owned by the leading financial group in Europe - Credit Agricole Group (France). The Group is a major partner of the French economy and one of the largest banking groups in Europe. It is a leading retail bank in Europe, having the largest portfolio of assets under management, being first in the field of bank insurance and third - in project financing in Europe. Credit Agricole has been operating in the financial market of Ukraine since 1993 and renders the entire range of banking services to private individuals, including VIP clients, and business. The Bank pays special attention to cooperation with agricultural enterprises. Reliability and business reputation of CREDIT AGRICOLE in Ukraine is confirmed by the highest possible FITCH ratings, leading positions in bank sustainability, bank deposit reliability and bank profitability rankings, as well as by 300 000 active private and 18 000 corporate customers, including international corporations, large Ukrainian companies and representatives of small and medium business.

Contacts:

Viktoriia Torianyk, Head of PR and corporate communications Credit Agricole Bank.

Phone: +38 044 581 07 45, e-mail: Viktoriia.Torianyk@credit-agricole.ua

Credit Agricole Bank PAT published this content on 03 January 2018 and is solely responsible for the information contained herein.
Distributed by Public, unedited and unaltered, on 03 January 2018 15:14:02 UTC.

Original documenthttps://credit-agricole.ua/en/o-banke/pres-centr/novini/oficijnij-komentar-kredi-agrikol-banku-stosovno-nepravdivoyi-523

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