Syncbak today announced it will immediately expand SBTV’s reach by carrying programming from all Gray Television’s newly-acquired Raycom stations. Gray was the first and is the largest station group streaming free, ad supported OTT nationwide on SBTV, live and on-demand.

With this expansion, SBTV reaches 102 DMAs, including 41 of the top 100 markets across all station groups, reaching 30% of the US population. Syncbak’s SimpleSync OTT platform is deployed in 208 DMAs and it serves as the backbone for SBTV.

SBTV allows stations to build a robust OTT lineup comprised of live, previously aired and syndicated programming. adSync, the company’s proprietary dynamic ad insertion technology ensures the most relevant, highest paying ad is served in both live and on-demand viewing. adSync is quickly approaching the 100 million avails per month mark.

“Our commitment to serving our audience via OTT is real,” said Mike Braun, Senior Vice President of Digital Media at Gray Television. “SBTV allows us to create custom experiences for our viewers anytime, anywhere and on any device. Expanding our footprint on SBTV with our newly acquired stations was a natural next step,” added Braun.

“Gray Television is hands down the most forward-thinking station group in OTT,” said Jack Perry, founder of Syncbak. “Their commitment to following their audience over-the-top shows they are prepared for the future and understand the opportunities OTT presents to their stations and viewers.”

Any station wanting to go OTT right now can elect carriage on SBTV free of charge and have their own 24/7 always on channel running in a day. There is no cost to the station. SBTV feeds can easily be used to power existing websites and news apps.

About Syncbak
Syncbak is the market leader in live-streaming, powering live OTT on destinations like CBS All Access, Hulu, fuboTV, Sony, Amazon, the NFL, and more. Syncbak’s end-to-end platform, SimpleSync, is used by broadcasters for live-stream transcoding, cloud-based rights resolution, cloud-based DVR, device filtering, geo-location services, content management, stream monitoring, video clipping and dynamic ad insertion.

Syncbak recently expanded its platform with the launch of SBTV. SBTV leverages Syncbak’s industry-leading live stream platform, SimpleSync, and its proprietary live DAI technology, AdSync, to deliver free, hyper-local content to viewers anytime, anywhere. The company was founded in 2009 and has offices in Marion, IA and New York, NY.

 

Markets carried by Syncbak’s SBTV:

Albany, GA  

Huntsville

 

South Bend Elkhart

Alexandria, LA

Idaho Falls-Pocatello

Spokane

Amarillo

Jackson, MS

Springfield, MO

Anchorage

Jonesboro

Syracuse

Augusta-Aiken

Joplin-Pittsburg

Tallahassee-Thomasville

Bangor

Knoxville

Toledo

Baton Rouge

La Crosse-Eau Claire

Topeka

Biloxi-Gulfport

Lake Charles

Traverse City-Cadillac

Binghamton

Lansing

Tucson

Birmingham

Laredo

Twin Falls

Boise, ID

Lexington

Tyler-Longview

Bowling Green

Lincoln-Hastings-Kearney

Victoria

Burlington-Plattsburgh

Louisville

Waco-Temple-Bryan

Casper-Riverton

Lubbock

Wausau-Rhinelander

Cedar Rapids-Waterloo-Iowa City-Dubuque

Madison

West Palm Beach- Ft. Pierce

Charleston, SC

Marquette

Wichita Falls-Lawton

Charleston-Huntington

Medford-Klamath Falls

Wichita-Hutchinson Plus

Charlotte

Memphis

Wilmington

Charlottesville, VA

Meridian

Yakima-Pasco-Richland-Kennewick

Cheyenne-Scottsbluff

Minot-Bismarck-Dickenson

Yuma-El Centro

Cincinnati

Monroe-El Dorado

Clarksburg-Weston

Montgomery-Selma

Cleveland-Akron

Myrtle Beach-Florence

Colorado Springs-Pueblo

North Platte

Columbia, SC

Odessa-Midland

Columbus, GA

Omaha

Davenport-Rock Island-Moline

Paducah-Cape Girardeau-Harrisburg

Dothan

Panama City

Eureka

Parkersburg

Evansville

Philadelphia

Fairbanks

Presque Isles

Fargo-Valley City

Rapid City

Flint-Saginaw-Bay City

Reno

Gainesville

Richmond-Petersburg

Grand Junction-Montrose

Roanoke-Lynchburg

Green Bay-Appleton

Rockford

Greenville-North Bern-Washington

San Francisco-Oakland-San Jose

Greenwood-Greenville

Savannah

Harrisonburg

Sherman, TX-Ada, OK

Hattiesburg-Laurel

Shreveport

Honolulu

Sioux Falls