Southern Glazer’s Wine & Spirits (“Southern Glazer’s”)—the world's pre-eminent distributor of beverage alcohol—today announced that it has raised a total of $90,800 for Feeding America through its recent national holiday philanthropy campaign, created to encourage employee volunteerism across the country during the holidays. For every dollar donated, the Feeding America network of food banks can provide 10 meals to people facing hunger. With Southern Glazer’s donation, Feeding America will be able to provide nearly one million meals for Americans facing hunger. The successful campaign, conducted and managed through Southern Glazer’s enterprise-wide charitable platform, VolunCheers Online, supports the Company’s commitment to empowering local giving and volunteering with charities throughout local markets.
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Southern Glazer's Wine & Spirits (SGWS) employee VolunCheers participated in 60 events throughout North America as part of the Company's recent national holiday philanthropy campaign. (Photo: Business Wire)
During the months of November and December, employee VolunCheers participated in 60 events throughout the country, volunteering a total of 3,632 hours. Employees engaged in a variety of activities, from conducting toy, clothing, and food drives, to mailing letters and care packages to servicemen and women serving overseas and locally. For each employee volunteer hour recorded on VolunCheers Online, the Company matched $25 to Feeding America, a nationwide network of more than 200 food banks that feed more than 46 million people through food pantries, soup kitchens, shelters, and other community-based agencies.
“Hunger is tough any time of year, but it's particularly difficult during the holidays,” said Wayne Chaplin, Chief Executive Officer, Southern Glazer’s. “Our employee VolunCheers did what they do best—they surpassed all of our expectations with their generosity and came together to dedicate their time for a meaningful cause. As a result, we are able to make a difference for food insecure families across the country.”
VolunCheers Online is Southern Glazer’s enterprise-wide employee volunteering and giving portal that enables employees across the U.S. and Canada to connect with each other online and mobilize for volunteering and fundraising activities benefiting national and local charitable organizations. From the portal’s launch in mid-2018 through the end of the year, employees logged more than 7,150 hours of volunteer time. The platform is expected to continue to build momentum with the 2019 launch of its inaugural VolunCheers reward and recognition programs: “VolunCheer of the Month” and “VolunCheer of the Year,” designed to recognize employees who are going above and beyond to make an impact in their communities.
To learn more about the Southern Glazer’s philanthropic initiatives, visit its 2018 Philanthropy & Volunteering Update by clicking here.
About Southern Glazer’s Wine & Spirits
Southern Glazer’s Wine & Spirits is the world’s pre-eminent distributor of beverage alcohol, and proud to be a multi-generational, family-owned company. The Company has operations in 44 U.S. states and the District of Columbia, Canada, and the Caribbean, and employs more than 20,000 team members. Southern Glazer’s urges all retail customers and adult consumers to market, sell, serve, and enjoy its products responsibly. For more information visit www.southernglazers.com. Follow us on Twitter and Instagram @sgwinespirits and on Facebook at Facebook.com/SouthernGlazers.
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