Research and Markets: Travel and Tourism Market in Turkey to 2019

Research and Markets (http://www.researchandmarkets.com/research/pslbq5/travel_and) has announced the addition of the "Travel and Tourism in Turkey to 2019" report to their offering.

The Turkish travel and tourism sector performed well during the historic period (2010-2014), with growth recorded in both domestic and international tourist volumes. It is expected growth to continue over the forecast period (2015-2019), driven by government initiatives to promote Turkish tourism offerings in key European source markets and emerging markets such as India, growth in business-related tourism and an increase in air traffic.

- Total domestic tourist expenditure posted a CAGR of 11.47%, increasing from TRY16.6 billion (US$11.1 billion) in 2010 to TRY25.7 billion (US$12.7 billion) in 2014. The growth is driven by the increase in mean household income and the depreciation of the Turkish lira.

- International arrivals increased at a CAGR of 6.7%, from 27 million in 2010 to 35 million in 2014. Inbound tourist expenditure increased at a CAGR of 17.17%, from TRY37.5 billion (US$24.9 billion) in 2010 to TRY70.6 billion (US$35 billion) in 2014. Growth in international arrivals and expenditure can be attributed to the government's tourism promotion efforts and the rise of business-related tourism.

- Turkish residents' preference for taking domestic holidays is reflected in the low number of outbound trips made; 9.0 million in 2014, compared to 72.6 million domestic trips. Outbound tourism from Turkey increased from 6.9 million in 2010 to 9.0 million in 2014, at a CAGR of 6.89%. Outbound tourist expenditure increased at a CAGR of 6.76%, from TRY8.8 billion (US$5.9 billion) in 2010 to TRY11.5 billion (US$5.7 billion) in 2014.

- Turkey is making continuous efforts to promote itself as a leading medical tourism destination. According to the Turkish Ministry of Health, the country received 270,000 medical tourists in 2012. The country's medical tourism offerings include dentistry, optometry, orthopedics, plastic surgery, spa, and healthcare services.

- The Turkish lira depreciated against the US dollar during the historic period, with declines recorded at rates of -10.3%, -6.7%, -5.0%, and -6.3% in 2011, 2012, 2013, and 2014 respectively. Overall, the lira depreciated at a CAGR of -7.1% during the historic period, primarily due to a fall in confidence in the region following the ongoing Syrian conflict.

Key Topics Covered:

1 Executive Summary

2 Travel and Tourism Sector In Context

3 Country Fact Sheet

4 Tourism Flows

5 Airlines

6 Hotels

7 Car Rental

8 Travel Intermediaries

9 TourismBoard Profile

10 Airport Profiles

11 Company Profiles - Airlines

12 Company Profiles - Hotels

13 Company Profiles - Car Rental

14 Company Profiles - Travel Intermediaries

15 Market Data Analysis

16 Appendix

Companies Mentioned

- Anemon Hotels

- AtlasjetHavacilik AS

- Avis Turkey

- Best Western International Turkey

- Budget Tours Turkey

- Car Rent Istanbul

- Diana Travel

- Europcar Turkey Car Rental

- GunesEkspressHavacilik A.S.

- Hilton Hotels Turkey

- InterContinental Hotels Turkey

- Intercity Rent a Car

- Mercan Tourism

- Onur Air

- Pegasus Airlines Inc.

- Proper Car Rental

- TUI Turkey

- Thomas Cook Turkey

- Turk HavaYollari AO

- Wyndham Hotels Turkey

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