Research and Markets (http://www.researchandmarkets.com/research/f3cn3b/global_bluetooth) has announced the addition of the "Global Bluetooth Beacon Device Market in Retail 2016-2020" report to their offering.

The research report expects the global Bluetooth beacons market in retail to grow at a remarkable CAGR of around 17% during the forecast period.

Since a substantial contribution in the retail industry comes from organized retail, which include hypermarkets, supermarkets, department stores, discounters, specialty stores, and cash & carry stores, the growth in organized retailing is expediting the growth of the Bluetooth beacons devices market.

Multi-channel marketing, as well as in the product distribution in the retail industry has become one of the major trends, which is driving the growth of the market. Bluetooth beacons manufacturers are following this trend and are developing software apps for beacons as well as manufacturing beacon devices.

North America has the largest penetration of organized retails, hence this region generates the majority of the revenue in the Bluetooth beacons market in the retail industry. The US being the largest market in this region, holds a market share of close to 84% in terms of the shipments of beacon devices as of 2015.

Companies Mentioned:

  • BlueCats
  • Estimote
  • Kontakt.io
  • PayPal
  • Gimbal
  • Blue Sense Networks
  • Gelo
  • Glimworm Beacons
  • Onyx Beacon
  • Sensorberg

Key Topics Covered:

PART 01: Executive summary

PART 02: Scope of the report

PART 03: Market research methodology

PART 04: Introduction

PART 05: Market landscape

PART 06: Market segmentation by technology standards

PART 07: Market segmentation by users (retail formats)

PART 08: Geographical segmentation

PART 09: Key leading countries

PART 10: Market drivers

PART 11: Impact of drivers

PART 12: Market challenges

PART 13: Impact of drivers and challenges

PART 14: Market trends

PART 15: Vendor landscape

PART 16: Key vendor analysis

For more information visit http://www.researchandmarkets.com/research/f3cn3b/global_bluetooth