Phobio, a leading provider of software and services that empower the retail industry, today announced that it will showcase Safetrade at CES on January 9-12, 2018 in Las Vegas. Safetrade is a flexible, omni-channel trade-in platform for retailers that revolutionizes the way consumers and businesses upgrade to the latest technology.

Safetrade drives sales and revenue for retailers by incentivizing consumers to convert their old devices into cash for upgrades. With the value of older smartphones on the rise, consumers are uniquely positioned to decrease their upgrade cost. Safetrade allows mobile and online retailers to offer the maximum value for pre-owned devices.

“CES is the industry's preeminent launch pad for the latest consumer technology, especially smartphones and devices," said Phobio CEO, Stephen Wakeling. “We believe device trade-in is an integral part of the customer experience and our Safetrade platform provides mobile operators, retailers, and consumers with the most value at the point of purchase."

As a channel agnostic trade-in experience allowing consumers to upgrade in-store or online, Safetrade elevates the quality of all customer interactions. The intuitive software assists online shoppers while industry-leading reporting and analytics tools empower sales teams to better assist customers.

Phobio will demonstrate Safetrade during CES at the Wynn Hotel. To schedule a meeting, visit: https://phobio.com/contact.

About Phobio

Phobio is an Atlanta-based software and services company that builds flexible device trade-in and communication platforms to elevate retail brands and improve customer experiences. In 2010, Phobio launched Safetrade, a channel-agnostic buyback platform that simplifies the trade-in experience for retailers. Supporting more than 4,500 retail doors and some of the largest global retailers’ direct-to-consumer online trade-in programs, Phobio increases customer spending power with the most competitive, transparent device pricing in the industry. Phobio’s mobile messaging platform, Rodio, enables companies to round up teams, improve communication and enhance employee engagement. Designed for organizations with millennial-centric workforces, Rodio offers a central system to track and measure the delivery of messages and notifications. For more information, visit: http://www.phobio.com.