IRI:

WHO:

    

Larry Levin, Executive Vice President, Thought Leadership, IRI®

Sally Lyons Wyatt, Executive Vice President and Practice Leader, IRI

Dr. Krishnakumar (KK) Davey, President, Strategic Analytics, IRI

Robert I. Tomei, President, Consumer and Shopper Marketing, Core Content and Insight Services, IRI

 

WHAT:

IRI’s Larry Levin and Sally Lyons Wyatt will present two sessions at FMI’s Midwinter Conference. During their sessions, “Top Trends in Fresh: The Consumer’s Perspective,” Levin and Lyons Wyatt will discuss what is and is not resonating with consumers. Building on two years of research, IRI has not only confirmed the relevance of the Top Trends in Fresh, but more important, Levin and Lyons Wyatt will be sharing how these trends have evolved through the voice of consumers and how they differ across generations.

 

During his session, “How to Achieve Breakout Growth in CPG Today,” Krishnakumar (KK) Davey will give attendees an exclusive first look at the winners of The Boston Consulting Group and IRI’s annual analysis of more than 400 CPG companies to find out which ones achieved stand-out growth in 2017. Participants will have the opportunity to draw practical inspiration directly from a panel of winners about how to reimagine their businesses and consumers to excel in today’s unprecedented retail environment.

 

Robert I. Tomei will give a joint presentation with George Carey, founder and CEO of The Family Room. During this session, “Generation Z: Shopper of Today and Tomorrow,” attendees will learn what really matters to this burgeoning segment of our population and how they just might fuel new growth opportunities.

 

WHY:

 CPG retailers and manufacturers are aware the retail landscape is changing, but do they know how to respond to those changes? The store perimeter is playing a bigger role in grocery trips, an unprecedented retail environment has forced retailers to reimagine their businesses, and Generation Z is a shopper segment unlike any before. In order to thrive in today’s unprecedented retail environment, retailers and manufacturers need to adapt and prepare for the changes to come.
 

WHEN:

“Top Trends in Fresh: The Consumer’s Perspective”

Friday, January 26, 2018, 2:30 p.m. – 3:15 p.m. ET
Saturday, January 27, 2018, 11:15 a.m. – 12:00 p.m. ET
 

“How to Achieve Breakout Growth in CPG Today”

Saturday, January 27, 2018, 11:15 a.m. – 12:00 p.m. ET
 

“Generation Z: Shopper of Today and Tomorrow”

Saturday, January 27, 2018, 1:30 p.m. – 2:15 p.m. ET
 

WHERE:

FMI Midwinter Executive Conference

National Doral Miami
4400 NW 87th Ave.
Doral, FL 33178

About IRI

IRI is a leading provider of big data, predictive analytics and forward-looking insights that help CPG, OTC health care organizations, retailers, financial services and media companies grow their businesses. A confluence of major external events — a change in consumer buying habits, big data coming into its own, advanced analytics and personalized consumer activation — is leading to a seismic shift in drivers of success in all industries. With the largest repository of purchase, media, social, causal and loyalty data, all integrated on an on-demand, cloud-based technology platform, IRI is empowering the personalization revolution, helping to guide its more than 5,000 clients around the world in their quests to remain relentlessly relevant, capture market share, connect with consumers, collaborate with key constituents and deliver market-leading growth. For more information, visit www.iriworldwide.com.