Blue Outdoor Sells Ad Rights to Boston's South Station

Blue Outdoor, a privately held Out-of-Home advertising company announced today that it has sold its media advertising sales and management rights at Boston's South Station to Clear Channel Outdoor. South Station is located in the heart of Boston's major business district and serves as the major downtown commuter rail station. The station's advertising offering includes over 70 static faces and 2 large format digital screens.

In anticipation of new undertakings, Blue Outdoor president, Evan Seigerman, explained, "South Station is the best asset in Boston, and we have been very fortunate to have had the opportunity to develop and sell this location. It is a timely sale for Blue Outdoor and the vision of our business. We know Clear Channel will represent this asset well and continue its strong growth."

"Over the past six years, Blue Outdoor has steadily built up the advertising offerings at South Station, one of Boston's two busiest transit hubs, to create the largest 'station domination' in the country," continued Seigerman. In 2013, the company managed the installation of a pair of 10'H x 17'W LED screens at the station, and oversaw the installation of the station's new exterior lighting, debuted with a Bank of America campaign in April of last year.

Throughout Blue Outdoor's tenure, the highly sought-after station domination has featured brands such as Apple, JetBlue, Merrill Lynch, Stella Artois, and Samsung.

Commenting on the transaction, John Conley, Vice President, Equity Office, which owns the land lease for South Station remarked, "Blue Outdoor has done a tremendous job building South Station-Boston into one of the largest station dominations in the country. Blue Outdoor's vision and execution has enabled South Station to begin to realize its financial potential. We wish them continued success as they move forward."

Johnsen, Fretty & Co. acted as exclusive financial advisor to Blue Outdoor in this transaction.

About Blue Outdoor

Formed in 2006, Blue Outdoor maintains a portfolio of retail advertising offerings, including exclusive deals with the Tanger Outlet Center, Pyramid Management Group, and select Blumenfeld Development properties, as well as an exclusive with the Atlantic City Jitney Association. With over 7,000 ad faces, located in 26 states, their media portfolio is comprised of digital and static signage, including 51 retail locations, 190 wrapped vehicles, and a network of over 100 digital screens.

About Clear Channel Outdoor Holdings, Inc.

Clear Channel Outdoor Holdings, Inc., (NYSE: CCO) is one of the world's largest outdoor advertising companies, with more than 750,000 displays in over 40 countries, including 48 of the 50 largest markets in the United States. Clear Channel Outdoor Holdings offers many types of displays across its global platform to meet the advertising needs of its customers. This includes a growing digital platform that offers over 1000 digital billboards across 37 U.S. markets. Clear Channel Outdoor Holdings' International segment operates in nearly 30 countries across Asia, Australia, Europe and Latin America.

About Johnsen, Fretty & Company

JFC is a media investment banking firm specializing in assisting out-of-home, place-based and digital media companies with a variety of business initiatives. JFC's services include navigating clients through divestitures and acquisitions, raising debt and/or equity financing*, advising on strategic partnerships, strategic consulting, and valuations. JFC has advised on nearly 200 media transactions in its more than 20 year history.

* Registered representative, Securities transacted through StillPoint Capital, Tampa, FL, Member firm FINRA/SiPC

Blue Outdoor
Rebecca Krouse, 212-759-0200
[e-mail]
or
Equity Office Properties
Julia Tanen: 508-523-6498
[e-mail]
or
Johnsen, Fretty & Company
Steve Fretty: [e-mail]
Jim Johnsen: [e-mail]
Gabe Oliverio: [e-mail]