NEW YORK, Jan. 22, 2019 (GLOBE NEWSWIRE) -- Alpha, the on-demand user insights platform used to empower data-driven decisions about products, users and new markets, today announced the release of its newest program, Alpha Betas. Specifically designed with entrepreneurs, academics, thought leaders and influencers in mind, the program provides complimentary access to Alpha’s on-demand insights platform as well as an online community with resources, best practices, networking and thought leadership opportunities.

Alpha is already used by product and research teams at a third of the Fortune 100, which gives the company an inside perspective on what global brands need to remain innovative. Alpha’s technology is accompanied by world-class thought leadership content, including annual reports and the industry’s most popular podcast, This is Product Management. Now, Alpha is introducing its offering to an exclusive group of pioneers in hopes of fueling the innovation of tomorrow’s Fortune 500.

“Alpha’s success is due to the traction and adoption we have within the corporate world,” said Nis Frome, Co-founder of Alpha. “With Alpha Betas, we have an opportunity to nurture relationships with startup and academic communities. This will give us even more insight into best practices, workflows, and emerging technologies, all of which will also benefit existing and future clients.”

Alpha’s latest program is led by Aaron Davis, the company’s newly appointed Head of Alpha Communities. Davis has years of experience working with established and emerging business leaders to create innovative new products and services. He’s currently a National Catalyst with BLK SHP, a guild of creative thinkers, writers, policy-makers, artists, entrepreneurs, investors, and social entrepreneurs that aims to unlock the creativity and voices of socially conscious innovators.

Getting Started with Betas
The Alpha Betas community is an initiative designed to shape the future of work. Whether you’re exploring an emerging market or disrupting an industry, anyone interested in generating insights using the Alpha Betas program can start by joining the waitlist at www.alphahq.com/betas. Members of the Alpha Betas community will have complimentary access to the Alpha platform, a network of other startup leaders, industry-specific curated content, thought leadership opportunities, and best practice resources.

Some startups are already reaping the benefits of Betas, including Zooterra, a tech-platform to protect habitats and wildlife.

“The speed of getting feedback through Alpha’s platform has been key for rapid decision-making at Zooterra,” said Julio Corredor, Founder and CEO of Zooterra. “Sometimes we’re getting responses as quickly as next day!”

About Alpha
Alpha is the on-demand insights platform used by growth-minded companies to empower decision-making around the wants and needs of customers. The platform streamlines speed-to-insight by enabling teams to generate rapid feedback directly from both current and future customers.  The Alpha platform provides objective data to validate and increase confidence in decision-making across the organization from the C-suite to product development and marketing, giving teams the data they need to execute on business vision.

For more information on how Alpha helps enterprise businesses pursue ongoing innovation, visit www.alphahq.com.

Connect with Alpha
About Alpha: https://alphahq.com/
Read our blog: https://alphahq.com/blog/
Listen to our podcast: https://www.thisisproductmanagement.com/
Follow us on Twitter: https://twitter.com/alphaondemand
Visit us on Facebook: https://www.facebook.com/AlphaOnDemand/
Connect with us on LinkedIn: https://www.linkedin.com/company/alpha-ux

Contact: aaron.davis@alphahq.com 

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