Edward Kershaw
Profile
Edward Kershaw worked as the Chief Executive Officer at Floot Com, Group Head-Music at Vodafone Group Plc, Vice President-Client Services at Nielsen NV, and Chief Commercial Officer at 7digital Group Ltd.
Former positions of Edward Kershaw
Companies | Position | End |
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Nielsen NV
Nielsen NV Miscellaneous Commercial ServicesCommercial Services Nielsen NV is a global performance management company. It provides clients with a comprehensive understanding of consumers and consumer behavior. It delivers critical media and marketing information, analytics and manufacturer and retailer expertise marketing consumer information, television and other media measurement, online intelligence, mobile measurement, trade shows and related assets. The company operates its business through two reporting segments: What Consumers Buy and What Consumers Watch & listen. The What Consumers Buy segment provides retail transactional measurement data, consumer behavior information and analytics primarily to businesses in the consumer packaged goods industry. This segment is organized into two areas: Information, which provides retail scanner and consumer panel-based measurement, and Insights, which provides a broad range of analytics. Its Buy products and services enables clients to better manage their brands, uncover new sources of demand, launch and grow new products, analyze their sales, improve their marketing mix and establish more effective consumer relationships. The What Consumers Watch and listen segment provides viewership and listening data, and analytics primarily to the media and advertising industries for television, radio, online and mobile viewing, and listening platforms. This segment offers national and local television audience measurement services, including more than one screen, unduplicated reach, cause and effect analysis, and program viewing behavior testing; digital audience measurement services, such as digital media and market research, audience analytics, and social media measurement; mobile measurement services comprising measurement and consumer research for telecom and media companies in the mobile telecommunications industry; and advertiser solutions. It provides radio audience measurement services such as information on consumers lifestyles, shopping patterns, and use of media to radio, advertisers and advertising agencies, local cable television companies, national cable and broadcast television networks, and out-of-home media sales organizations. The company was formerly known as Nielsen Holdings NV. The company was founded by Arthur C. Nielsen, Sr. in 1923 and is headquartered in New York, NY. | Corporate Officer/Principal | - |
Floot Com
Floot Com Specialty TelecommunicationsCommunications Floot Com is a British company that specializes in music for downloading off the internet. The private company is based in Bristol, UK. | Chief Executive Officer | - |
VODAFONE GROUP PLC | Corporate Officer/Principal | - |
UBC MEDIA | Corporate Officer/Principal | - |
Experiences
Positions held
Linked companies
Listed companies | 1 |
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VODAFONE GROUP PLC | Communications |
Private companies | 3 |
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Nielsen NV
Nielsen NV Miscellaneous Commercial ServicesCommercial Services Nielsen NV is a global performance management company. It provides clients with a comprehensive understanding of consumers and consumer behavior. It delivers critical media and marketing information, analytics and manufacturer and retailer expertise marketing consumer information, television and other media measurement, online intelligence, mobile measurement, trade shows and related assets. The company operates its business through two reporting segments: What Consumers Buy and What Consumers Watch & listen. The What Consumers Buy segment provides retail transactional measurement data, consumer behavior information and analytics primarily to businesses in the consumer packaged goods industry. This segment is organized into two areas: Information, which provides retail scanner and consumer panel-based measurement, and Insights, which provides a broad range of analytics. Its Buy products and services enables clients to better manage their brands, uncover new sources of demand, launch and grow new products, analyze their sales, improve their marketing mix and establish more effective consumer relationships. The What Consumers Watch and listen segment provides viewership and listening data, and analytics primarily to the media and advertising industries for television, radio, online and mobile viewing, and listening platforms. This segment offers national and local television audience measurement services, including more than one screen, unduplicated reach, cause and effect analysis, and program viewing behavior testing; digital audience measurement services, such as digital media and market research, audience analytics, and social media measurement; mobile measurement services comprising measurement and consumer research for telecom and media companies in the mobile telecommunications industry; and advertiser solutions. It provides radio audience measurement services such as information on consumers lifestyles, shopping patterns, and use of media to radio, advertisers and advertising agencies, local cable television companies, national cable and broadcast television networks, and out-of-home media sales organizations. The company was formerly known as Nielsen Holdings NV. The company was founded by Arthur C. Nielsen, Sr. in 1923 and is headquartered in New York, NY. | Commercial Services |
7digital Group Ltd.
7digital Group Ltd. Internet Software/ServicesTechnology Services 7digital Group Plc engages in the provision of scalable technical infrastructure and extensive global music rights used to create music streaming and radio services. The firm provides its services to mobile carriers, broadcasters, automotive systems, record labels and retailers. It operates through the following segments: Licensing, Content and Creative. The Licensing segment refers to the creation of software solutions for managing and delivering digital content. The Content segment engages in the sale of digital music direct to consumers. The Creative segment engages in the production of audio and video programming for broadcasters. The company was founded by Simon Cole on June 10, 2014 and is headquartered in London, the United Kingdom. | Technology Services |
Floot Com
Floot Com Specialty TelecommunicationsCommunications Floot Com is a British company that specializes in music for downloading off the internet. The private company is based in Bristol, UK. | Communications |
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