Adam Stepanovic

PWR Lab, Inc. is a company that provides data-driven access and insights for consumer engagement. The company is based in Flagstaff, AZ. The company's focus is on digitizing and translating activity data collected throughout our analog lives into deep meaning and value for consumers and brands alike. Ultra-marathoner, injured runner, and data wunderkind, Adam Stepanovic, was inspired to take a new look at how run activity data could be gathered and analyzed to enhance the training and overall well-being of athletes. In 2022, the company's name was changed to Dashlx. The company was founded in 2018 by Jeff Moreno and Adam Stepanovic, who shared the notion of the importance of movement to overall health and well-being.