References in this report (the "Quarterly Report") to "we," "us" or the
"Company" refer to Simplicity Esports and Gaming Company and its subsidiaries.
The following discussion should be read in conjunction with the unaudited
condensed consolidated financial statements and the notes thereto included in
this Quarterly Report and with the audited condensed consolidated financial
statements included in our Annual Report on Form 10-K for the fiscal year ended
May 31, 2021, as filed with the Securities and Exchange Commission (the "SEC").



Special Note Regarding Forward-Looking Statements





This Quarterly Report includes "forward-looking statements" within the meaning
of Section 27A of the Securities Act and Section 21E of the Securities Exchange
Act of 1934, as amended (the "Exchange Act") that are not historical fact, and
involve risks and uncertainties that could cause actual results to differ
materially from those expected and projected. All statements, other than
statements of historical fact included in this Quarterly Report including,
without limitation, statements in this "Management's Discussion and Analysis of
Financial Condition and Results of Operations" regarding the Company's financial
position, business strategy and the plans and objectives of management for
future operations, are forward-looking statements. Words such as "expect,"
"believe," "anticipate," "intend," "estimate," "seek" and variations and similar
words and expressions are intended to identify such forward-looking statements.
Such forward-looking statements relate to future events or future performance,
but reflect management's current beliefs, based on information currently
available. A number of factors could cause actual events, performance or results
to differ materially from the events, performance and results discussed in the
forward-looking statements. For information identifying important factors that
could cause actual results to differ materially from those anticipated in the
forward-looking statements, please refer to the Risk Factors sections of the
Company's Annual Report on Form 10-K for the fiscal year ended May 31, 2021, as
filed with the SEC, as the same may be updated from time to time, including in
this Quarterly Report. The Company's securities filings can be accessed on the
EDGAR section of the SEC's website at www.sec.gov. Except as expressly required
by applicable securities law, the Company disclaims any intention or obligation
to update or revise any forward-looking statements whether as a result of new
information, future events or otherwise.



Overview



We are a global esports organization, with an established brand, that is
capitalizing on the growth in esports through three business units, Simplicity
One Brasil Ltda ("Simplicity One"), Simplicity Esports, LLC ("Simplicity Esports
LLC") and PLAYlive Nation, Inc. ("PLAYlive").



Online Tournaments



We have acquired a database of over 400,000 paying esports gaming center
customers in the acquisition of PLAYlive Nation. We directly promote our online
Simplicity Esports tournaments to this database of over 400,000 existing
customers via text messages. If we can convert merely 1% of these existing
customers from the PLAYlive Nation database to play in paid entry online
Simplicity Esports tournaments, this may be a profitable business unit resulting
in approximately $1,000,000 in annual revenues. Management also intends to sell
sponsorship and marketing activations for these online tournaments that would
create additional revenue.



Esports Teams



We own and manage professional esports teams domestically and internationally.
Revenue is generated from prize winnings, corporate sponsorships, advertising,
league subsidy payments and potential league revenue sharing payments from

the
publishers of video games.



23





Domestic Esports Teams - Simplicity Esports LLC





Through our wholly owned subsidiary Simplicity Esports LLC, we own and manage
numerous professional esports teams competing in games such as Overwatch, Apex
Legends, PUBG and more. We are committed to growing and enhancing the esports
industry, fostering the development of amateurs to compete professionally and
signing established professional gamers to support their paths to greater
success.



International Esports Team - Simplicity One


Since January 2020, through our 76% owned subsidiary Simplicity One, we own and
manage Flamengo ESports, one of the leading Brazilian League of Legends® teams.
Flamengo ESports was established in 2017 as the Esports division of Clube de
Regatas do Flamengo, a successful Brazilian sports organization, with over 40
million followers across social media accounts, known for its world-famous
soccer team. Flamengo ESports' League of Legends® team won the CBLoL
Championship in September 2019, which qualified the team to compete at the 2019
League of Legends® World Championship in Europe as one of 24 teams from 13
different regions around the world. Flamengo Esports @flaesports was ranked as
the 9th most tweeted about sports organization in the world in 2020.



Gaming Centers



We own and operate corporate and franchise esports gaming centers, through our
wholly owned subsidiaries Simplicity Esports LLC and PLAYlive, throughout the
U.S. giving casual gamers the opportunity to play in a social setting with other
members of the gaming community. In addition, aspiring and established
professional gamers have an opportunity to compete in local and national esports
tournaments held in our gaming centers for prizes, notoriety, and potential
contracts to play for one of our professional esports teams. In this business
unit, revenue is generated from franchise royalties, the sale of game time,
memberships, tournament entry fees, birthday party events, corporate party
events, concessions and gaming-related merchandise.



Our business plan encompasses a brick and click physical and digital approach to
further recognize revenue from all verticals, which we believe to be unique in
the industry. The physical centers, together with our esports teams, lifestyle
brand and marketing campaigns offer opportunities for additional revenue via
strategic partnerships with both endemic and non-endemic brands. Our ultimate
goal is to further engage a diverse fan base with a 360-degree approach driving
traffic to both our digital platform, tournaments, and physical real estate to
maximize the monetization opportunities with these relationships. In addition,
we have proprietary intellectual capital, fan engagement strategies and brand
development blueprints which complement our publicly available information.



Optimally, the esports gaming centers of Simplicity Esports LLC ("Simplicity
Esports Gaming Centers") will measure between 2,000 and 4,000 square feet, with
dozens of gaming stations. The Simplicity Esports Gaming Centers will feature
cutting edge technology, futuristic aesthetic décor and dynamic high-speed
gaming equipment. We believe our brick-and-click strategy will present
attractive opportunities for sponsors and advertisers to connect with our
audience, creating an intriguing monetization opportunity for sponsors and
advertisers.



Creating content that engages fans, sponsors and developers, while promoting our
brand is one of our primary goals. Out talented team will continue to produce
unique in-depth content which showcases aspects of esports for fans. We seek to
reach a broad demographic encompassing the casual, amateur and professional
gaming community. Our philosophy is to enhance our footprint for both endemic
and non-endemic partnerships. We believe we possess a deep perception of our
markets and understand the new age of branding while maintaining authenticity to
the gaming community that comprises our fanbase.



Corporate Gaming Centers



As of November 30, 2021 through our subsidiary entities, we currently operate 17
corporate-owned retail Simplicity Esports Gaming Centers, Furthermore, we have
engaged a national tenant representation real estate broker to assist in the
strategic planning and negotiations for our future Simplicity Esports Gaming
Center locations. We contemplate that new Simplicity Esports Gaming Centers will
be funded by us as well as a combination of tenant improvement allowances from
landlords and sponsorships. The Company intends to continue the expansion of its
corporate owned esports gaming center footprint through the buildout of new
esports gaming centers. The disruptions in commercial real estate caused by
COVID-19 lockdowns have allowed the Company to strengthen its existing
relationships with national landlords by signing new locations with percentage
rent leases. The locations will range between 2,000 and 4,000 square feet and be
primarily located inside of shopping malls.



24






Franchised Gaming Centers



Due to interest from potential franchisees, in 2019 we launched a franchising
program to accelerate the expansion of our planned nationwide footprint. We sell
specific franchise territories, through our wholly owned subsidiary PLAYlive,
and assist with the establishment and buildout of esports gaming centers to
potential business owners that desire to use our branding, infrastructure and
process to open and operate gaming centers. We currently operate 12 fully
constructed franchise esports gaming centers. The 12 franchise owned gaming
centers that we have acquired to date generated over $1 million of revenue in
the fiscal year ended May 31, 2021 despite operating with limited capacity due
to COVID-19 restrictions. Due to interest from potential franchisees, we have
launched a franchising program to accelerate the expansion of our planned
nationwide footprint. We sell specific franchise territories, through our wholly
owned subsidiary PLAYlive, and assist with the establishment and buildout of
esports gaming centers to potential business owners that desire to use our
branding, infrastructure and process to open and operate gaming centers.
Franchise revenue is generated from the sale of franchise territories, supplying
furniture, equipment and merchandise to the franchisees for buildout of their
centers, a gross sales royalty fee and a national marketing fee. We license the
use of our branding, assist in identifying and negotiating commercial locations,
assist in overseeing the buildout and development, provide access to proprietary
software for point of sale, inventory management, employee training and other HR
functions. Franchisees also have an opportunity to participate in our national
esports tournament events, and benefit from the growing profile of our
professional esports teams. Once an esports gaming center is opened, we provide
operational guidance, support and use of branding elements in exchange for a
monthly royalty fee calculated as 6% of gross sales. On January 1, 2020, we
implemented a national marketing fee of 1% of gross sales. To date, we have sold
five of these franchise territories. COVID-19 travel restrictions caused us to
suspend the sale of new franchise territories from April 1, 2020. During this
time, a pipeline of interested applicants has accumulated, and we anticipate new
franchise territory sales over the next 12 months as a result.



The combination of the esports gaming centers, owned or franchised by our wholly
owned subsidiaries Simplicity Esports LLC or PLAYlive, provides us with what we
believe is one of the largest esports gaming center footprints in North America.
Over the next 12 months, existing PLAYlive esports gaming centers will be
rebranded to Simplicity Esports gaming centers. All newly opened franchise
esports gaming centers will be branded as Simplicity Esports gaming centers and
have numerous gaming PC's. All gaming centers in our footprint will be
participating venues in our national esports tournaments.



Franchise Roll-Up Strategy



We began implementing a franchise roll-up strategy in July 2020 as a result of
the disruption caused by COVID-19 related stay at home orders, and the
disruption it caused to the commercial real estate market. The reduction in
revenues for some franchisees because of stay-at-home orders, and government
mandates to remain closed created significant accrued rent payments due to
landlords. We have been able to come to terms with many franchisees to acquire
the assets of their gaming centers and make them corporate owned. We have
simultaneously negotiated new leases with some of the largest national mall
chains, including Simon Property Group and Brookfield Asset Management, and are
in the process of negotiating additional locations with other landlords. The new
leases involve significant reductions in or elimination of fixed rent and the
addition of percentage of revenues rent terms.



Our Stream Team



The Simplicity Esports LLC stream team encompasses over 30 commentators
(commonly known as "casters"), influencers and personalities who connect to a
dedicated fan base. Our electric group of live personalities represent our
organization to the fullest with their own unique style. We are proud to support
and present a diverse group of gamers as we engage fans across a multiple of
esports genres. Our Twitch affiliation has enabled our stream team influences to
reach a broad fan base. Additionally, we have created several niches within the
streaming community which has enabled us to engage fans within certain titles on
a 24/7 basis. Our notoriety in the industry is evidenced by our audience that
views millions of minutes of Simplicity Esports' content monthly, via various
social media outlets including YouTube, Twitter and Twitch. Through Simplicity
Esports LLC, we have begun to implement a unique approach to ensure the ultimate
fan friendly esports experience. Our intention is to have gamers involved at the
grassroots level and feel a sense of unity as we compete with top class talent.
Our management and players are known within the esports community, and we plan
to use their skills to create a seamless content creation plan helping gamers
feel closer to our brand than any other in the industry.



25






Our Financial Position


For the three months ended November 30, 2021 and 2020, we generated revenues of $843,815 and $296,546 respectively, reported net losses of $2,165,726 and 1,013,693, respectively.


For the six months ended November 30, 2021 and 2020, we generated revenues of
$1,748,655 and $497,147, reported net losses of $6,431,470 and $1,684,793,
respectively, and had cash flow used in operating activities of $2,105,623 and
$342,098, respectively. As of November 30, 2021, we had an accumulated deficit
of $18,632,103.


There is substantial doubt regarding our ability to continue as a going concern as a result of our historical recurring losses and negative cash flows from operations as well as our dependence on private equity and financings.





Results of Operations


Summary of Statement of Operations for the Three and Six Months Ended November 30, 2021 and 2020:





Revenue



For the three and six months ended November 30, 2021, revenues consisted of the
following:



                                         For the Three Months Ended            For the Six Months Ended
                                         November 30, 2021 and 2020           November 30, 2021 and 2020
Revenues
Franchise royalties, fees and other   $       96,953       $    91,793     $        159,311      $  179,076
Other revenue                                                        -                                    -
Company-owned stores sales                   681,732           167,791     

      1,355,233         244,729
Esports revenue                               65,130            36,962              234,111          73,342

Total Revenues                        $      843,815       $   296,546     $      1,748,655      $  497,147




For the three months ended November 30, 2021, our revenues increased by
$547,269, as compared to the three months ended November 30, 2020. For the six
months ended November 30, 2020, our revenues increased by $1,251,508, as
compared to the six months ended November 30, 2020. These increases were
primarily due to the increase in both the number of company owned stores and the
increase in operating hours as the COVID 19 restrictions changed during the
period coupled with increased tournament prize winnings in our Esports revenue.



Cost of Goods Sold



Cost of goods sold for the three months ended November 30, 2021 and 2020 was
$485,394 and $113,771, respectively representing an increase of $371,623
primarily due to increased revenues. Cost of goods sold for the six months ended
November 30, 2021 and 2020 was $1,092,5164 and $181,416, respectively
representing an increase of $911,100 primarily due to increased revenues coupled
with higher inventory write off costs on higher inventory balances.



Operating Expenses


Compensation and related benefits





Compensation and related benefits for the three months ended November 30, 2021
and 2020 was $845,886 and $366,257, an increase of $479,629. Compensation and
related benefits for the six months ended November 30, 2021 and 2020 was
$2,149,012 and $668,825, an increase of $1,480,187. Compensation and related
benefits consist of salaries and stock-based compensation, health benefits and
related payroll taxes. The increase is primarily due to the increase in the
number of employees and higher stock-based compensation.



Professional fees



Professional fees for the three months ended November 30, 2021 and 2020 was
$129,723 and $186,898 a decrease of $57,175. The decline in expenses is
primarily due to reduced consulting fees in the quarter. Professional fees for
the six months ended November 30, 2021 and 2020 was $579,076 and $260,789 an
increase of $318,287. Professional fees consist of costs for audits,
accountants, attorneys, consultants and the costs for other experts. The
increase is primarily due to the increase in accounting and audit fees as well
as legal expenses related to the increase in debt.



General and Administrative Expenses


General and administrative expenses for the three months ended November 30, 2021
was $432,127 as compared to $212,631 for the three months ended November 30,
2020, an increase of $219,496. General and administrative expenses for the six
months ended November 30, 2021 was $875,822 as compared to $454,400 for the six
months ended November 30, 2020, an increase of $421,422. The increase is
primarily due to the increase in the number of company owned stores and the
associated expenses (rent, utilities, computer expenses, insurance) to maintain
the stores.



26






Loss from Operations



For the three months ended November 30, 2021, loss from operations amounted to
$1,049,315 as compared to $784,288 for the three months ended November 30, 2020,
an increase of $265,027 For the six months ended November 30, 2021, loss from
operations amounted to $2,947,771 as compared to $1,269,560 for the six months
ended November 30, 2020, an increase of $1,678,211.



Other Expense


For the three months ended November 30, 2021, other expense amounted to $1,116,411 as compared to $229,405 for the three months ended November 30, 2020, an increase of $887,006. The increase in other expenses was primarily attributable to an increase in interest expense of $901,134 related to an increase in debt and the amortization of debt discount.





For the six months ended November 30, 2021, other expense amounted to $3,483,699
as compared to $415,233 for the six months ended November 30, 2020, an increase
of $3,068,466. The increase in other expenses was primarily attributable to an
increase in interest expense of $1,406,702 related to an increase in debt and
the amortization of debt discount coupled with an increase in debt forgiveness
expense of $1,733,916.



Net Loss



Net loss for the three months ended November 30, 2021 was $2,165,726 as compared
to a net loss of $1,013,693 for the three months ended November 30, 2020, an
increase of $1,152,033. Net loss for the six months ended November 30, 2021 was
$6,431,470 as compared to $1,684,793 for the six months ended November 30,

2020,
an increase of $4,746,677.


Liquidity and Capital Resources





Liquidity is the ability of an enterprise to generate adequate amounts of cash
to meet its needs for cash requirements. We had cash of $832,423 and $414,257 as
of November 30, 2021, and May 31, 2021, respectively.



Our primary uses of cash have been for salaries, fees paid to third parties for
professional services, computer and internet expenses, and general and
administrative expenses. We have received funds from licensing fees, from
Company-owned stores sales, and from various financing activities such as from
the sale of our common shares and from debt financings. The following trends are
reasonably likely to result in changes in our liquidity over the near to long
term:


? An increase in working capital requirements to finance our current business,

? Addition of administrative and sales personnel as the business grows, and



  ? The cost of being a public company;

  ? Marketing expense for building brand;

  ? Capital requirements for the development store locations.



Since inception, we have raised proceeds from the sale of common shares and from debt to fund our operations.





The following table shows a summary of our cash flows for the six months ended
November 30, 2021 and 2020.



                                                           Six Months Ended
                                                             November 30,
                                                          2021            2020
Net cash used in operating activities                 $ (2,105,623 )   $ (342,098 )
Net cash provided by (used in) investing activities        (13,302 )       (1,949 )
Net cash provided by financing activities             $  2,537,091     $  

752,279


Net increase (decrease) in cash                       $    418,166     $  

408,231


Cash - beginning of the period                        $    414,257     $  160,208
Cash - end of the period                              $    832,423     $  568,439




27





Net Cash Used in Operating Activities:





Net cash flow used in operating activities for the six months ended November 30,
2021 primarily reflected a net loss of $6,431,470, which was then adjusted for
the add-back (deduction) of non-cash items primarily consisting of depreciation
of $165,563, amortization expense of $156,096, stock-based compensation expense
of $1,218,814, non-cash interest expense related to debt of $1,696,395, debt
forgiveness expense of $1,730,801 and changes in operating assets and
liabilities consisting primarily of an decrease in accounts payable of $271,086,
a decrease in accrued expenses of $327,072, an increase in inventory of
$157,636, an increase in other assets of $104,520 offset by a decrease in
accounts receivable of $55,559.



Net Cash Provided by (Used in) Investing Activities:


Net cash used in investing activities was $13,302 for the six months ended
November 30, 2021 as compared net cash used in investing activities of $1,949
for the six months ended November 30, 2020. During the six months ended November
30, 2021, cash used for the purchase of property and equipment increased $11,353
compared to the six months ended November 30, 2020.



Net Cash Provided by Financing Activities:


Net cash provided by financing activities was $2,537,091 for the six months
ended November 30, 2021 as compared to $752,279 for the six months ended
November 30, 2020. During the six months ended November 30, 2021, we received
net cash from notes payable of $3,761,500 and cash from the sale of warrants of
$100,000, offset by the repayment of notes payable of $1,324,409.



We will need to raise additional funds in order to meet the expenditures required for operating our business.

Off-balance sheet financing arrangements





We have no obligations, assets or liabilities which would be considered
off-balance sheet arrangements. We do not participate in transactions that
create relationships with unconsolidated entities or financial partnerships,
often referred to as variable interest entities, which would have been
established for the purpose of facilitating off-balance sheet arrangements. We
have not entered into any off-balance sheet financing arrangements, established
any special purpose entities, guaranteed any debt or commitments of other
entities, or purchased any non-financial assets.



Going Concern



The Company's unaudited consolidated financial statements have been prepared
assuming that it will continue as a going concern, which contemplates continuity
of operations, realization of assets, and liquidation of liabilities in the
normal course of business.



As reflected in the unaudited condensed consolidated financial statements, the
Company has an accumulated deficit of $18,632,103, a working capital deficit of
$1,073,665 and a net loss of $6,431,470 at November 30, 2021. These factors
raise substantial doubt about the Company's ability to continue as a going
concern within one year from the of the date that the unaudited financial
statements are issued.



The Company has commenced operations and has begun to generate revenue; however,
the Company's cash position may not be sufficient to support the Company's daily
operations. Management intends to raise additional funds by way of a private or
public offering. While the Company believes in the viability of its strategy to
generate sufficient revenue and in its ability to raise additional funds, there
can be no assurances to that effect. The ability of the Company to continue as a
going concern is dependent upon the Company's ability to further implement its
business plan and generate sufficient revenue and its ability to raise
additional funds by way of a public or private offering.



28






The condensed consolidated financial statements do not include any adjustments
related to the recoverability and classification of recorded asset amounts or
the amounts and classification of liabilities that might be necessary should the
Company be unable to continue as a going concern.



In December 2020 a novel strain of coronavirus (COVID-19) emerged in Wuhan,
Hubei Province, China. While initially the outbreak was largely concentrated in
China and caused significant disruptions to its economy, it has now spread to
several other countries and infections have been reported globally.



Because COVID-19 infections have been reported throughout the United States,
certain federal, state and local governmental authorities have issued
stay-at-home orders, proclamations and/or directives aimed at minimizing the
spread of COVID-19. Additional, more restrictive proclamations and/or directives
may be issued in the future. As a result, all of our corporate and franchised
Simplicity Gaming Centers were closed effective April 1, 2020. We commenced
reopening Simplicity Gaming Centers as of May 1, 2020 and have since reopened 17
corporate and 12 franchised Simplicity Gaming Centers as of November 30, 2021.
Although our franchise agreements with franchisees of Simplicity Gaming Centers
require a minimum monthly royalty payment to us from the franchisees regardless
of whether the franchised Simplicity Gaming Centers are operating, there is a
potential risk that franchisees of Simplicity Gaming Centers will default in
their obligations to pay their minimum monthly royalty payment to us resulting
in either an increase in accounts receivables or a bad debt expense where
account receivables are no longer collectible due to franchisee's inability to
pay the minimum monthly royalty payments owed by the franchisee.
Notwithstanding, it is unclear exactly how much of the increase in accounts
receivables is attributable to the impact of COVID-19.



Contractual obligations


We do not have any long-term capital lease obligations, operating lease obligations or long-term liabilities, except as follows:





Operating Leases



We have long-term operating lease obligations and deferred revenues related to
franchise fees to be recognized over the term of franchise agreements with our
franchises, generally ten years. We will begin to recognize deferred franchise
fee revenue at the time a franchise commences operations.



The Company is party to operating leases at its corporate office and at each of its company owned store locations which have various terms and payments.





29






Debt Obligations


February 19, 2021 12% Promissory Note and Securities Purchase Agreement





On February 19, 2021, the Company entered into a securities purchase agreement
(the "SPA") dated as of February 19, 2021, with an accredited investor (the
"Holder"), pursuant to which the Company issued a 12% promissory note (the
"Note") with a maturity date of February 19, 2022 (the "Maturity Date"), in the
principal sum of $1,650,000. In addition, the Company issued 10,000 shares of
its common stock to the Holder as a commitment fee pursuant to the SPA. Pursuant
to the terms of the Note, the Company agreed to pay to $1,650,000 (the
"Principal Sum") to the Holder and to pay interest on the principal balance at
the rate of 12% per annum (provided that the first twelve months of interest
shall be guaranteed). The Note carries an original issue discount ("OID") of
$165,000. Accordingly, on the Closing Date (as defined in the SPA), the Holder
paid the purchase price of $1,485,000 in exchange for the Note. The Company
intends to use the proceeds for its operational expenses, the repayment of those
certain self-amortization promissory notes previously issued to the Holder on
June 18, 2020 and November 23, 2020, and the repayment of certain other existing
debt obligations. The Holder may convert the Note into the Company's common
stock (subject to the beneficial ownership limitations of 4.99% in the Note) at
any time at a conversion price equal to $11.50 per share.



The Company may prepay the Note at any time prior to the date that an Event of
Default (as defined in the Note) (each an "Event of Default") occurs at an
amount equal to 100% of the Principal Sum then outstanding plus accrued and
unpaid interest (no prepayment premium). The Note contains customary events of
default relating to, among other things, payment defaults, breach of
representations and warranties, and breach of provisions of the Note or SPA.



Upon the Holder's provision of notice to the Company of the occurrence of any
Event of Default, which has not been cured within five (5) calendar days the
Note shall become immediately due and payable and the Company shall pay to the
Holder, in full satisfaction of its obligations hereunder, an amount equal to
the Principal Sum then outstanding plus accrued interest multiplied by 125% (the
"Default Amount"). Upon the occurrence of an Event of Default, additional
interest will accrue from the date of the Event of Default at the rate equal to
the lower of 15% per annum or the highest rate permitted by law.



During the six months ended November 30, 2021 the Company paid the Holder a
total of $855,000. The Company paid an interim payment due to the Holder in the
amount of $225,000 towards the repayment of the balance of the Note in the
amount of $90,909, towards the repayment of guaranteed interest in the amount of
$109,091 and $25,000 as an amendment fee. In addition, the Company paid $130,000
towards the repayment of the balance of the Note in the amount of $58,500 and
towards the guaranteed interest in the amount of $71,500 and in compliance with
the renegotiated terms of an interim payment that was due on August 19, 2021 in
the amount of $363,000, on September 30, 2021 the Company paid $500,000 towards
the repayment of principal of the Note



During the quarter ended November 30, 2021, the Company incurred $290,522 of
interest expense on the Note. On November 30, 2021 the balance of the Note is
$635,605 all of which is included in the current portion of convertible notes
payable, net of debt discount.



30





March 2021 FirstFire Global 12% Promissory Note and Securities Purchase Agreement





On March 10, 2021, the Company, entered into a securities purchase agreement
(the "March 10 FirstFire SPA") dated as of March 10, 2021, with FirstFire Global
Opportunities Fund, LLC, a Delaware limited liability company (the "FirstFire"),
pursuant to which the Company issued a 12% promissory note ("March 10 FirstFire
Note") with a maturity date of March 10, 2022, in the principal sum of $560,000.
The Company received net proceeds of $130,606, net of OID of $56,000, net of
origination fees of $8,394, and the repayment of principal and interest of
$365,000 on the August 7, 2020 Note. In addition, the Company issued 3,394
shares of its common stock to the FirstFire as a commitment fee pursuant to the
SPA. Pursuant to the terms of the March 10 FirstFire Note, the Company agreed to
pay to $560,000 (the "Principal Sum") to the Holder and to pay interest on the
principal balance at the rate of 12% per annum (provided that the first twelve
months of interest shall be guaranteed). The March 10 FirstFire Note carries an
OID of $56,000. Accordingly, on the Closing Date (as defined in the March 10
FirstFire SPA), the Holder paid the purchase price of $504,000 in exchange for
the Note. The FirstFire may convert the March 10 FirstFire Note into the
Company's common stock (subject to the beneficial ownership limitations of 4.99%
in the March 10 FirstFire Note) at any time at a conversion price equal to
$11.50 per share.



The Company may prepay the March 10 FirstFire Note at any time prior to the date
that an Event of Default (as defined in the Note) (each an "Event of Default")
occurs at an amount equal to 100% of the Principal Sum then outstanding plus
accrued and unpaid interest (no prepayment premium). The March 10 FirstFire Note
contains customary events of default relating to, among other things, payment
defaults, breach of representations and warranties, and breach of provisions of
the March 10 FirstFire Note or March 10 FirstFire SPA.



The Company is required to make an interim payment to FirstFire in the amount of
$123,200, on or before September 10, 2021, towards the repayment of the balance
of the March 10 FirstFire Note. On September 17, 2021, the Company issued a
common stock purchase warrant for the purchase of 40,000 shares of the Company's
common stock to FirstFire Global Opportunities Fund, LLC ("FirstFire") as
consideration for FirstFire entering into a first amendment to the March 10
FirstFire Note in order to delay an interim payment of OID and interest due
under the March 10 FirstFire Note to the maturity date of such note. For the
quarter ended November 30, 2021, the Company recorded the fair value of the
warrants in the amount of $248,547 and took a related interest expense charge of
$248,547.



On October 1, 2021, the Company issued a three-year warrant to purchase 40,000
shares of the Company's common stock at an exercise price of $10.73 per share to
FirstFire as consideration for FirstFire entering into a second amendment to the
March 10 FirstFire Note in order to remove the capital raising ceiling in such
note. For the quarter ended November 30, 2021, the Company recorded the fair
value of the warrants in the amount of $201,351 and took a related interest
expense charge of $201,351.



Upon FirstFire's provision of notice to the Company of the occurrence of any
Event of Default, which has not been cured within five (5) calendar days, the
March 10 FirstFire Note shall become immediately due and payable and the Company
shall pay to FirstFire, in full satisfaction of its obligations hereunder, an
amount equal to the Principal Sum then outstanding plus accrued interest
multiplied by 125% (the "Default Amount"). Upon the occurrence of an Event of
Default, additional interest will accrue from the date of the Event of Default
at the rate equal to the lower of 15% per annum or the highest rate permitted by
law.



During the six months ended November 30, 2021, the Company recognized $131,794
of interest expense related to the amortization of debt discount related to the
FirstFire Note. On November 30, 2021, the balance of FirstFire Note, net of the
related debt discount, is $485,729 all of which is included in the current
portion of convertible notes payable, net of debt discount.



31





June 2021 FirstFire Global 12% Promissory Note and Securities Purchase Agreement


On June 11, 2021, the Company entered into a securities purchase agreement (the
"June 11 FirstFire SPA") dated as of June 10, 2021, with FirstFire Global
Opportunities Fund, LLC ("FirstFire"), pursuant to which the Company issued a
12% promissory note (the "June 11 FirstFire Note") with a maturity date of June
10, 2023 (the "FirstFire Maturity Date"), in the principal sum of $1,266,666. In
addition, the Company issued 11,875 shares of its common stock to FirstFire as a
commitment fee pursuant to the June 11 FirstFire SPA. Pursuant to the terms of
the June 11 FirstFire Note, the Company agreed to pay to $1,266,666 (the
"FirstFire Principal Sum") to FirstFire and to pay interest on the principal
balance at the rate of 12% per annum (provided that the first six months of
interest shall be guaranteed and the remaining 18 months of interest shall be
deemed earned in full if any amount is outstanding under the FirstFire Note
after 180 days from June 10, 2021). The June 11 FirstFire Note carries an
original issue discount ("OID") of $126,666. Accordingly, FirstFire paid the
purchase price of $1,140,000 in exchange for the FirstFire Note. The Company
intends to use the proceeds for working capital and to pay off an existing
promissory note issued by the Company in favor of Maxim. FirstFire may convert
the June 11 FirstFire Note into the Company's common stock (subject to the
beneficial ownership limitations of 4.99% in the June 11 FirstFire Note;
provided however, that the limitation on conversion may be waived (up to 9.99%)
by FirstFire upon, at the election of FirstFire, not less than 61 days' prior
notice to the Company) at any time at a conversion price equal to $11.50 per
share, as the same may be adjusted as provided in the June 11 FirstFire Note.



The Company may prepay the June 11 FirstFire Note at any time prior to maturity
in accordance with the terms of the June 11 FirstFire Note. The June 11
FirstFire Note contains customary events of default relating to, among other
things, payment defaults, breach of representations and warranties, and breach
of provisions of the June 11 FirstFire Note or the June 11 FirstFire SPA.



Upon the occurrence of any Event of Default (as defined in the June 11 FirstFire
Note), which has not been cured within three calendar days, the June 11
FirstFire Note shall become immediately due and payable and the Company shall
pay to FirstFire, in full satisfaction of its obligations hereunder, an amount
equal to the FirstFire Principal Sum then outstanding plus accrued interest
multiplied by 125%.



Pursuant to the terms of the June 11 FirstFire SPA, the Company also issued to
FirstFire a three-year warrant (the "June 11 FirstFire Warrant") to purchase
593,750 shares of the Company's common stock at an exercise price equal to (i)
110% of the per share offering price of the offering made in connection with any
uplisting of the Company's common stock; or (ii) prior to the determination of
the per share offering price of the offering made in connection with any
uplisting of the common stock and following such time if the uplisting
contemplated in clause (i) is not completed by November 1, 2021, $10.73.



The Company also agreed to prepare and file with the Securities and Exchange
Commission a registration statement covering the resale of all shares issued or
issuable pursuant to the June 11 FirstFire SPA, including shares issued upon
conversion of the June 11 FirstFire Note or exercise of the June 11 FirstFire
Warrant. The Company agreed to use its commercially reasonable efforts to have
the registration statement filed with the SEC within 90 days following June 10,
2021 and to have the registration statement declared effective by the SEC within
120 days following June 10, 2021.



The Company recorded the June 11 FirstFire Note in the amount of $1,266,667 and
a related debt discount of $1,266,667, interest payable of $76,000 and
additional paid in capital of $1,053,999. On September 16, 2021, the Company
made an interim payment to the FirstFire Note in the amount of $175,000. During
the six months ended November 30, 2021, the Company recorded interest expense of
$298,448. On November 30, 2021, the balance of the June 11 FirstFire Note, net
of the related debt discount is $123,448 all of which is included in the
long-term portion of convertible notes payable, net of debt discount.



32





GS Capital Securities Purchase Agreement & Note


On June 16, 2021, the Company entered into a securities purchase agreement (the
"GS SPA") dated as of June 10, 2021, with GS Capital Partners, LLC ("GS
Capital"), pursuant to which the Company issued a 12% promissory note (the "GS
Note") with a maturity date of June 10, 2023 (the "GS Maturity Date"), in the
principal sum of $333,333. In addition, the Company issued 3,125 shares of its
common stock to GS as a commitment fee pursuant to the GS SPA. Pursuant to the
terms of the GS Note, the Company agreed to pay to $300,000.00 (the "GS
Principal Sum") to GS and to pay interest on the principal balance at the rate
of 12% per annum (provided that the first six months of interest shall be
guaranteed and the remaining 18 months of interest shall be deemed earned in
full if any amount is outstanding under the GS Note after 180 days from June 10,
2021). The GS Note carries an original issue discount ("OID") of $33,333.
Accordingly, GS paid the purchase price of $300,000.00 in exchange for the GS
Note. The Company intends to use the proceeds for working capital and to pay off
an existing promissory note issued by the Company in favor of Maxim. GS may
convert the GS Note into the Company's common stock (subject to the beneficial
ownership limitations of 4.99% in the GS Note; provided however, that the
limitation on conversion may be waived (up to 9.99%) by GS upon, at the election
of GS, not less than 61 days' prior notice to the Company) at any time at a
conversion price equal to $11.50 per share, as the same may be adjusted as
provided in the GS Note.



The Company may prepay the GS Note at any time prior to maturity in accordance
with the terms of the GS Note. The GS Note contains customary events of default
relating to, among other things, payment defaults, breach of representations and
warranties, and breach of provisions of the GS Note or the GS SPA.



Upon the occurrence of any Event of Default (as defined in the GS Note), which has not been cured within three calendar days, the GS Note shall become immediately due and payable and the Company shall pay to GS, in full satisfaction of its obligations hereunder, an amount equal to the principal amount then outstanding plus accrued interest multiplied by 125%.





Pursuant to the terms of the GS SPA, the Company also issued to GS a three-year
warrant to purchase 156,250 shares of the Company's common stock at an exercise
price equal to (i) 110% of the per share offering price of the offering made in
connection with any uplisting of the Company's common stock; or (ii) prior to
the determination of the per share offering price of the offering made in
connection with any uplisting of the common stock and following such time if the
uplisting contemplated in clause (i) is not completed by November 1, 2021,
$10.73.



The Company also agreed to prepare and file with the SEC a registration
statement covering the resale of all shares issued or issuable pursuant to the
GS SPA, including shares issued upon conversion of the GS Note or exercise of
the GS Warrant. The Company agreed to use its commercially reasonable efforts to
have the registration statement filed with the SEC within 90 days following June
10, 2021 and to have the registration statement declared effective by the SEC
within 120 days following June 10, 2021.



The Company recorded the GS Note in the amount of $333,333 and a related debt
discount of $333,333, interest payable of $20,000, additional paid in capital of
$280,000. During the six months ended November 30, 2021 the Company recorded
interest expense of $76,255. On November 30, 2021, the balance of the GS Note,
net of the related debt discount is $76,255 all of which is included in the
long-term portion of convertible notes payable, net of debt discount.



33





Jefferson Street Capital Stock Purchase Agreement and Note





On August 23, 2021, the Company entered into a securities purchase agreement
(the "Jefferson SPA") dated as of August 23, 2021, with Jefferson Street
Capital, LLC ("Jefferson"), pursuant to which the Company issued a 12%
promissory note (the "Jefferson Note") with a maturity date of August 23, 2023
(the "Jefferson Maturity Date"), in the principal sum of $333,333. In addition,
the Company issued 3,125 shares of its common stock to Jefferson as a commitment
fee pursuant to the Jefferson SPA. Pursuant to the terms of the Jefferson Note,
the Company agreed to pay to $300,000.00 (the "Jefferson Principal Sum") to
Jefferson and to pay interest on the principal balance at the rate of 12% per
annum (provided that the first six months of interest shall be guaranteed and
the remaining 18 months of interest shall be deemed earned in full if any amount
is outstanding under the Jefferson Note after 180 days from August 23, 2021).
The Jefferson Note carries an original issue discount ("OID") of $33,333.
Accordingly, Jefferson paid the purchase price of $300,000.00 in exchange for
the Jefferson Note. The Company intends to use the proceeds for working capital
and to pay off an existing promissory note issued by the Company in favor of
Maxim. Jefferson may convert the Jefferson Note into the Company's common stock
(subject to the beneficial ownership limitations of 4.99% in the Jefferson Note;
provided however, that the limitation on conversion may be waived (up to 9.99%)
by Jefferson upon, at the election of Jefferson, not less than 61 days' prior
notice to the Company) at any time at a conversion price equal to $11.50 per
share, as the same may be adjusted as provided in the Jefferson Note.



The Company may prepay the Jefferson Note at any time prior to maturity in
accordance with the terms of the Jefferson Note. The Jefferson Note contains
customary events of default relating to, among other things, payment defaults,
breach of representations and warranties, and breach of provisions of the
Jefferson Note or the Jefferson SPA.



Upon the occurrence of any Event of Default (as defined in the Jefferson Note),
which has not been cured within three calendar days, the Jefferson Note shall
become immediately due and payable and the Company shall pay to Jefferson, in
full satisfaction of its obligations hereunder, an amount equal to the principal
amount then outstanding plus accrued interest multiplied by 125%.



Pursuant to the terms of the Jefferson SPA, the Company also issued to Jefferson
a three-year warrant to purchase 156,250 shares of the Company's common stock at
an exercise price equal to (i) 110% of the per share offering price of the
offering made in connection with any uplisting of the Company's common stock; or
(ii) prior to the determination of the per share offering price of the offering
made in connection with any uplisting of the common stock and following such
time if the uplisting contemplated in clause (i) is not completed by November 1,
2021, $10.73.



The Company also agreed to prepare and file with the SEC a registration
statement covering the resale of all shares issued or issuable pursuant to the
Jefferson SPA, including shares issued upon conversion of the Jefferson Note or
exercise of the Jefferson Warrant. The Company agreed to use its commercially
reasonable efforts to have the registration statement filed with the SEC within
90 days following August 23, 2021 and to have the registration statement
declared effective by the SEC within 120 days following August 23, 2021.



The Company recorded the Jefferson Note in the amount of $333,333 and a related
debt discount of $274,239, interest payable of $20,000 and additional paid in
capital of $205,605. During the six months ended November 30, 2021, the Company
recorded interest expense of $36,277. On November 30, 2021, the balance of the
Jefferson Note, net of the related debt discount is $95,372 all of which is
included in the long-term portion of convertible notes payable, net of debt
discount.



Lucas Ventures Capital Stock Purchase Agreement & Note





On August 31, 2021 pursuant to the terms of that certain Securities Purchase
Agreement between the Company and Lucas Ventures, LLC, ("LV SPA") the Company
issued a 12% convertible promissory note ("the LV Note") in the principal amount
of $200,000 with an effective date of September 2, 2021, guaranteed interest of
$12,000 and a maturity date of September 2, 2023. In addition, the Company
issued 3,749 shares of its common stock to LV as a commitment fee pursuant to
the Securities Purchase Agreement. Furthermore, the Company issued a common
stock purchase warrant for the purchase of 187,400 shares of the Company's
common stock. ). Accordingly, LV paid the purchase price of $200,000.00 in

exchange for the LV Note.



34






The Company may prepay the LV Note at any time prior to maturity in accordance
with the terms of the LV Note. The LV Note contains customary events of default
relating to, among other things, payment defaults, breach of representations and
warranties, and breach of provisions of the LV Note or the LV SPA.



Upon the occurrence of any Event of Default (as defined in the LV Note), which has not been cured within three calendar days, the LV Note shall become immediately due and payable and the Company shall pay to LV, in full satisfaction of its obligations hereunder, an amount equal to the principal amount then outstanding plus accrued interest multiplied by 125%.





Pursuant to the terms of the LV SPA, the Company also issued to LV a three-year
warrant to purchase 187,480 shares of the Company's common stock at an exercise
price equal to (i) 110% of the per share offering price of the offering made in
connection with any uplisting of the Company's common stock; or (ii) prior to
the determination of the per share offering price of the offering made in
connection with any uplisting of the common stock and following such time if the
uplisting contemplated in clause (i) is not completed by November 1, 2021,
$10.73.



The Company also agreed to prepare and file with the SEC a registration
statement covering the resale of all shares issued or issuable pursuant to the
LV SPA, including shares issued upon conversion of the LV Note or exercise of
the LV Warrant. The Company agreed to use its commercially reasonable efforts to
have the registration statement filed with the SEC within 90 days following
September 2, 2021, and to have the registration statement declared effective by
the SEC within 120 days following September 2, 2021.



The Company recorded the LV Note in the amount of $200,000 and a related debt
discount of $200,000, additional paid in capital of $158,999 and guaranteed
interest of $12,000. During the quarter, the Company recorded interest expense
of $24,384. On November 30, 2021, the balance of the LV Note, net of the related
debt discount is $24,384 all of which is included in the long-term portion of
convertible notes payable, net of related debt discount.



LGH Investments, LLC Note Payable





On August 31, 2021 the Company and LGH Investments, LLC, ("LGH") issued a 12%
convertible promissory note ("LGH Note") in the principal amount of $200,000
effective September 2, 2021 with a maturity date of September 2, 2023.



The Company may prepay the LGH Note at any time prior to maturity in accordance with the terms of the LGH Note. The LGH Note contains customary events of default relating to, among other things, payment defaults, breach of representations and warranties, and breach of provisions of the LGH Note.

Upon the occurrence of any Event of Default (as defined in the LGH Note), which has not been cured within three calendar days, the LGH Note shall become immediately due and payable and the Company shall pay to LGH, in full satisfaction of its obligations hereunder, an amount equal to the principal amount then outstanding plus accrued interest multiplied by 125%.





The Company recorded the LGH Note in the amount of $200,000, interest payable of
$12,000 along with total debt discount of $38,500, related debt discount ("OID")
of $20,000 and origination fees of $6,500. During the quarter, the Company
recorded interest expense of $4,800. On November 30, 2021, the balance of the
LGH Note, net of the related debt discount is $166,299 all of which is included
in the long-term portion of convertible notes payable, net of related debt

discount.



35





Ionic Ventures, LLC Capital Stock Purchase Agreement & Note





On September 28, 2021, the Company entered into a securities purchase agreement
(the "Ionic SPA") dated as of September 28, 2021, with Ionic Ventures, LLC
("Ionic"), pursuant to which the Company issued a 12% promissory note (the
"Ionic Note") with a maturity date of September 28, 2023 (the "Ionic Maturity
Date"), in the principal sum of $1,555,555.56 and guaranteed interest of
$93,333.34. In addition, the Company issued 14,584 shares of its common stock to
Ionic as a commitment fee pursuant to the Ionic SPA. Pursuant to the terms of
the Ionic Note, the Company agreed to pay to $1,400,000.00 (the "Ionic Principal
Sum") to Ionic and to pay interest on the principal balance at the rate of 12%
per annum (provided that the first six months of interest shall be guaranteed
and the remaining 18 months of interest shall be deemed earned in full if any
amount is outstanding under the Ionic Note after 180 days from September 28,
2021). The Ionic Note carries an original issue discount ("OID") of $155,555.56.
Accordingly, Ionic paid the purchase price of $1,400,000.00 in exchange for the
Ionic Note. The Company intends to use the proceeds for working capital. Ionic
may convert the Ionic Note into the Company's common stock (subject to the
beneficial ownership limitations of 4.99% in the Ionic Note; provided however,
that the limitation on conversion may be waived (up to 9.99%) by Ionic upon, at
the election of Ionic, not less than 61 days' prior notice to the Company) at
any time at a conversion price equal to $11.50 per share, as the same may be
adjusted as provided in the Ionic Note.



The Company may prepay the Ionic Note at any time prior to maturity in
accordance with the terms of the Ionic Note. The Ionic Note contains customary
events of default relating to, among other things, payment defaults, breach of
representations and warranties, and breach of provisions of the Ionic Note

or
the Ionic SPA.


Upon the occurrence of any Event of Default (as defined in the Ionic Note), which has not been cured within three calendar days, the Ionic Note shall become immediately due and payable and the Company shall pay to Ionic, in full satisfaction of its obligations hereunder, an amount equal to the principal amount then outstanding plus accrued interest multiplied by 125%.


Pursuant to the terms of the Ionic SPA, the Company also issued to Ionic a
three-year warrant to purchase 729,167 shares of the Company's common stock at
an exercise price equal to (i) 110% of the per share offering price of the
offering made in connection with any uplisting of the Company's common stock; or
(ii) prior to the determination of the per share offering price of the offering
made in connection with any uplisting of the common stock and following such
time if the uplisting contemplated in clause (i) is not completed by November 1,
2021, $10.73.



The Company also agreed to prepare and file with the SEC a registration
statement covering the resale of all shares issued or issuable pursuant to the
Ionic SPA, including shares issued upon conversion of the Ionic Note or exercise
of the Ionic Warrant. The Company agreed to use its commercially reasonable
efforts to have the registration statement filed with the SEC within 90 days
following September 28, 2021 and to have the registration statement declared
effective by the SEC within 120 days following September 28, 2021.



The Company recorded the Ionic Note in the amount of $1,555,555 and a related
debt discount of $1,555,555, and additional paid in capital of $1,306,665 and
guaranteed interest of $93,333. During the quarter, the Company recorded
interest expense of $134,246. On November 30, 2021, the balance of the LV Note,
net of the related debt discount is $134,246 all of which is included in the
long-term portion of convertible notes payable, net of related debt discount.



Secured Promissory Note One



On November 15, 2021, the Company entered into a 10% secured promissory note
with an accredited investor ("Secured Note One") in the amount of $262,500 for
the purpose of acquiring computers for company owned store operations. The
Secured Note One has a perfected security interest in 50 personal computers the
Company will use in its operations. In addition, the Company issued 30,000
commitment warrants for the purchase of the Company's common stock at an
exercise price of $10.73 per share. The Secured Note One requires 60 monthly
payments of principal and interest in the amount of $5,577.



The Company recorded the Secured Note One in the amount of $262,500 along with
original issue discount ("OID") of $12,500. Accordingly, the investor paid
$250,000 in exchange for the Secured Note One. On November 30, 2021, the balance
of the Secured Note One, net of the related debt discount is $165,483 all of
which is included in the long-term portion of convertible notes payable, net of
related debt discount.



Secured Promissory Note Two



On November 18, 2021, the Company entered into a 10% secured promissory note
with an accredited investor ("Secured Note Two") in the amount of $157,500 for
the purpose of acquiring computers for company owned store operations. The
Secured Note Two has a perfected security interest in 30 personal computers the
Company will use in its operations. In addition, the Company issued 18,000
commitment warrants for the purchase of the Company's common s stock at an
exercise price of $10.73 per share. The Secured Note Two requires 60 monthly
payments of principal and interest in the amount of $3,346.



The Company recorded the Secured Note Two in the amount of $157,500 along with
original issue discount ("OID") of $7,500. Accordingly, the investor paid
$150,000 in exchange for the Secured Note Two. On November 30, 2021, the balance
of the Secured Note Two, net of the related debt discount is $99,290 all of
which is included in the long-term portion of convertible notes payable, net of
related debt discount.

Adoption of 2020 Omnibus Incentive Plan





The board and shareholders of the Company approved of the Simplicity Esports and
Gaming Company 2020 Omnibus Incentive Plan (the "2020 Plan") on April 22, 2020
and June 23, 2020, respectively. The 2020 Plan provides for various stock-based
incentive awards, including incentive and nonqualified stock options, stock
appreciation rights, restricted stock and restricted stock units, and other
equity-based or cash-based awards.



36






Critical Accounting Policies



Revenue Recognition



As of January 1, 2018, the Company adopted Revenue from Contracts with Customers
(Topic 606) ("ASC 606"). The new guidance sets forth a new five-step revenue
recognition model which replaces the prior revenue recognition guidance in its
entirety and is intended to eliminate numerous industry-specific pieces of
revenue recognition guidance that have historically existed in GAAP. The
underlying principle of the new standard is that a business or other
organization will recognize revenue to depict the transfer of promised goods or
services to customers in an amount that reflects what it expects to receive in
exchange for the goods or services. The standard also requires more detailed
disclosures and provides additional guidance for transactions that were not
addressed completely in the prior accounting guidance. The Company adopted the
standard using the modified retrospective method and the adoption did not have a
material impact on the Company's consolidated financial statements.



The Company recognizes revenue when performance obligations under the terms of a
contract with the customer are satisfied. Product sales occur once control is
transferred upon delivery to the customer. Revenue is measured as the amount of
consideration the Company expects to receive in exchange for transferring goods
and services. Our revenue is derived from the three sources listed below.



The following describes principal activities, separated by major product or service, from which the Company generates its revenues:





Company-owned Store Sales



The Company-owned stores principally generate revenue from retail esports gaming
centers. Revenues from Company-owned stores are recognized when the products are
delivered, or the service is provided.



Franchise Revenues



Franchise revenues consist of royalties, fees and initial license fee income.
Franchise royalties are based on six percent of franchise store sales after a
minimum level of sales occur and are recognized as sales occur. Any royalty
reductions, including waivers or those offered as part of a new store
development incentive or as incentive for other behaviors, are recognized at the
same time as the related royalty, as they are not separately distinguishable
from the full royalty rate. Franchise royalties are billed on a monthly basis.



The Company recognizes initial franchise license fee revenue when the Company
has performed substantially all the services required in the franchise
agreement. Fees received that do not meet these criteria are recorded as
deferred revenues until earned. The pre-opening services provided to franchisees
do not contain separate and distinct performance obligations from the franchise
right; thus, the fees collected will be amortized on a straight-line basis
beginning at the store opening date through the term of the franchise agreement,
which is typically 10 years. Franchise license renewal fees, which generally
occur every 10 years, are billed before the renewal date. Fees received for
future license renewal periods are amortized over the life of the renewal
period.



The Company offers various incentive programs for franchisees including royalty
incentives, new store opening incentives (i.e., development incentives) and
other support initiatives. Royalties and franchise fees sales are reduced to
reflect any royalty incentives earned or granted under these programs that

are
in the form of discounts.


Commissary sales are comprised of gaming equipment and supplies sold to franchised stores and are recognized as revenue upon shipment or delivery of the related products to the franchisees. Payments are generally due within 30 days.

Fees for information services, including software maintenance fees, marketing fees and website maintenance, graphic and promotion fees are recognized as revenue as such services are provided.





Esports Revenue



Esports is a form of competition using video games. Most commonly, esports takes
the form of organized, single player and multiplayer video game tournaments or
leagues, particularly between professional players, individually or as teams.
Revenues from Esports revenues are recognized when the competition is completed,
and prize money is awarded. Revenues earned from team sponsorships, prize
winnings, league sponsorships, and from the Company's share of league revenues
are included in esports revenue.



Deferred Revenues


Deferred revenues are classified as current or long-term based on when management estimates the revenues will be recognized.





The Company receives payments from franchisees in advance of all performance
obligations having been met, including but not limited to franchise locations
being opened. As certain conditions agreed to in these franchise agreements are
performed, revenues are recognized.



Deferred costs include commissions paid to brokers related to the sale of
specific new franchises which have not met revenue recognition criteria as of
November 30, 2021. These costs are recognized in the same period as the initial
franchise fee revenue is recognized.



37






Accounts Receivable



The Company estimates the allowance for doubtful accounts based on an analysis
of specific customers (i.e., franchisees), taking into consideration the age of
past due accounts and an assessment of the customer's ability to pay. Accounts
receivable are written off against the allowance when management determines it
is probable the receivable is worthless. Customer account balances with invoices
dated over 90 days old are considered delinquent and considered in the allowance
assessment. The Company performs credit evaluations of its customers and,
generally, requires no collateral. As of November 30, 2021, management has
recorded an allowance for doubtful accounts of $12,943.



Property and Equipment



Property and equipment and leasehold improvements are recorded at its historical
cost. The cost of property and equipment is depreciated over the estimated
useful lives, when placed in service (ranging from 3 -5 years), of the related
assets utilizing the straight-line method of depreciation. The cost of leasehold
improvements is depreciated (amortized) over the lesser of the length of the
related leases or the estimated useful lives of the assets. Ordinary repairs and
maintenance are expensed when incurred and major repairs will be capitalized and
expensed if they benefit future periods.



Intangible Assets and Impairment





Intangible assets that are subject to amortization are reviewed for potential
impairment whenever events or circumstances indicate that carrying amounts may
not be recoverable. Assets not subject to amortization are tested for impairment
at least annually. These costs are included in intangible assets on our
condensed consolidated balance sheet and amortized on a straight-line basis when
placed into service over their estimated useful lives of the costs, which is 2
to 10 years.



The Company periodically reviews its intangible assets for impairment whenever
events or changes in circumstances indicate that the carrying amount of the
assets may not be fully recoverable. The Company recognizes an impairment loss
when the sum of expected undiscounted future cash flows is less that the
carrying amount of the asset. The amount of impairment is measured as the
difference between the asset's estimated fair value and its book value.



Goodwill

Goodwill is the excess of our purchase cost over the fair value of the net assets of acquired businesses. We do not amortize goodwill, but we assess our goodwill for impairment at least annually. We have assessed goodwill and qualitative considerations indicated no impairment.

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